Overview
The Strategic Design and Management BBA program offered by The New School prepares students for entrepreneurial and management positions in the competitive world of creative industries. It examines the essentials of marketing, communication, management of innovation, financial management, strategic management, product development, ethical business, global practices, and other core practices and theories. Paris with its wide range of historical and contemporary fashion houses, art institutions, and cultural organizations lends itself to exciting partnerships and job opportunities.
High-End Fashion as a Unique Laboratory
At Parsons Paris, Strategic Design and Management students acquire analytical, strategic, collaborative, and business skills in the context of fashion and luxury industries, as well as art, design and other contemporary creative fields. Paris, the capital of the world’s leading high-end fashion brands serves as a unique laboratory for students to learn how to develop new business models while addressing today’s social and environmental challenges. The program provides strong grounding in the key aspects of business and design, preparing students for further specialization in a range of professional fields, from the management of design to sourcing, production, communication, and entrepreneurship.
Networking and Future Opportunities
The strong links with the industry and the regular involvement of professionals from the fields of fashion, luxury, design, art and culture provide students with a concrete knowledge of the field and valuable networking opportunities. The program prepares them for a broad variety of career outcomes, from positions in junior management, communication, production or marketing, to creative direction, international development or brand management. Students also acquire practical methods and entrepreneurial tools to start their own business. Graduates may also continue their studies at the graduate level in SDM or in a related field.
Programme Structure
Courses include:
- Integrative Studio
- Integrative Seminar
- Sustainable Systems
- History of Fashion: Lecture
- History of Fashion: Recitation
- Marketing, PR, and Branding
Key information
Duration
- Full-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before
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Language
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Credits
Delivered
Campus Location
- Paris, France
Disciplines
Design Marketing Strategic ManagementWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Prepare for Your English Test
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- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- Complete the Common Application
- Application fees are $50 for all U.S. domestic applicants, and $75 for first-year international applicants
- Official Transcripts
- BBA applicants are strongly encouraged to complete the Parsons Challenge. The Parsons Challenge must be completed in SlideRoom only
- Essay
- The New School does not require submission of SAT, SAT Subject Tests or ACT scores for applications to be considered complete
- All applicants whose first language is not English must submit valid TOEFL, IELTS, PTE, or Duolingo scores
Student Insurance via Studyportals Partner
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.
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Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at The New School and/or in France, please visit Student Insurance Portal.
Tuition Fees
-
International Applies to you
Applies to youNon-residents41174 USD / year≈ 41174 USD / year -
Domestic Applies to you
Applies to youCitizens or residents41174 USD / year≈ 41174 USD / year -
In-State Applies to you
Applies to you41174 USD / year≈ 41174 USD / year
Living costs
Paris
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Strategic Design and Management.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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