Overview

The General Business B.B.A. at Eastern Michigan University provides a versatile foundation for students aiming to secure leadership positions in the modern corporate landscape. This programme is designed to equip learners with a broad understanding of essential commercial functions while allowing for significant academic customisation. Students develop the critical management skills necessary to help diverse organisations achieve their strategic goals in the private, public, and non-profit sectors.

Why General Business at Eastern Michigan University?

This programme stands out by offering a customisable curriculum where students can tailor their major to fit specific career interests. By selecting electives from at least two different functional areas within the College of Business, learners gain a multi-disciplinary perspective. The curriculum utilises real-world exercises and case studies to ensure that theoretical concepts are grounded in practical application. Students are also encouraged to join professional clubs and pursue internships to gain valuable work experience before graduation.

Tuition Fee Breakdown

International fee: USD 16478 per year
National fee: USD 16478 per year
Local fee: USD 16478 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum includes a robust business core followed by specialised discipline requirements. Modules may include:

Financial Accounting
Managerial Accounting
Information Systems for Business
Legal Environment of Business
Business Communication
Human Resource Management
Entrepreneurship
Management Skills
Management Responsibility and Ethics

Careers with General Business

Graduates are well-prepared for a variety of professional pathways in the dynamic business world. Many alumni begin their careers as management trainees or assistant managers, with clear trajectories toward senior leadership roles. Because the programme covers a wide range of functional areas, graduates find success in diverse industries, including finance, marketing, and supply chain management. Advancement in these management-focused roles is often rapid compared to more technical fields, providing a rewarding career path for motivated individuals.

Programme Structure

Courses included:

Business Statistics
Information Systems for Business
Legal Environment of Business
Business Communication
Organizational Behavior and Theory
Business Policy

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-12 00:00:00
- Apply before 2026-11-04 00:00:00 , International
- Apply before 2026-11-01 00:00:00 , National
Starting 2027-08-31 00:00:00
- Apply before 2027-06-24 00:00:00 , International
- Apply before 2027-07-01 00:00:00 , National

More details

EMU accepts applications for admission on a rolling basis throughout the year. However, it’s best to apply as early as possible

Language

English

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IELTS

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Credits

120 SCH

Delivered

On Campus, Blended

Campus Location

Ypsilanti, United States

Disciplines

Business Administration Management Studies View 2299 other Bachelors in Business Administration in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

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TOEFL^® IBT

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PTE Academic

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IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Fill out the application
Submit Official Documents to university
Submit English Proficiency
Submit Financial Documentation for the I-20 Process

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

16478 USD / year

≈ 16478 USD / year
Out-of-State

16478 USD / year

≈ 16478 USD / year
Domestic

Applies to you

In-State

16478 USD / year

≈ 16478 USD / year

Living costs

Ypsilanti

United States

1000 - 1500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for General Business.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Ypsilanti

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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