Overview

In this Bachelor of Business Administration in Marketing from Florida International University you'll gain a solid understanding of all business activities under the marketing umbrella—from the identification and selection of target markets, to the development, pricing, placement and promotion of goods and services, and the management of relationships among business partners and their customers.

Careers

Graduates will be job-ready to pursue careers in sales, advertising, distribution and logistics, and international marketing. Related occupations include:

Advertising and Promotions Managers
Sales Managers
Wholesale and Retail Buyers, except Farm Products
Public Relations Specialists
Demonstrators and Product Promoters

Programme Structure

Courses included:

Marketing Yourself in Today's Competitive Job Market

Personal Selling

Consumer Behavior

Marketing Research

Marketing Strategy

Marketing of Small Business Enterprises

Export Marketing

Marketing Channels

Current Issues in Retail Marketing

Social Media Marketing

Digital Marketing

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-06 00:00:00
- Apply before 2026-10-18 00:00:00 , International
- Apply before 2026-11-12 00:00:00 , National
Starting 2027-08-26 00:00:00
- Apply before 2027-03-05 00:00:00 , International
- Apply before 2027-03-25 00:00:00 , National

Language

English

TOEFL^® IBT

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IELTS

6.5

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Credits

120 SCH

Delivered

On Campus

Campus Location

Miami, United States

Disciplines

Marketing View 1057 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Take the SAT or ACT

$30 application fee

Apply for Financial Aid

Start your Application

Official high school transcripts (with translation if required)

Submit Exam Scores

Submit Residency Documentation

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

19806 USD / year

≈ 19806 USD / year
Out-of-State

19806 USD / year

≈ 19806 USD / year
Domestic

Applies to you

In-State

6168 USD / year

≈ 6168 USD / year

Living costs

Miami

United States

1508 - 2603 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Careers

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Miami

Funding

Scholarships Information

Available Scholarships

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