Business Economics York University

Overview

Overview

The Business Economics BA program at York University combines economic theories with the field of business administration. This field of study is concerned with the study and consequences of scarcity and strategic competition. Individuals, households, businesses and nations all experience some level of scarcity in that they do not possess all the resources to satisfy all their wants and needs. Decisions have to be made to balance those scarce resources in order to improve what can be achieved with them.

The program

The Business Economics program is concerned with how:

• these decisions are made;
• the resources of a nation or business are allocated and utilized in the production of goods and services; and
• the rewards of these activities are distributed.

You will become acquainted with all the activities which illustrate the practical nature of the subject, such as commercial reports, articles in newspapers and periodicals and examples from daily life. This program integrates aspects of economics and business studies, focusing on the use of economic analysis and statistical methods to deal effectively with management problems in practical business fields. By applying economic theory to business management, you will become familiar with the analytical and decision-making techniques used in the business world and with the public and private institutional environments within which businesses operate.

Students who take our Marketing & Consumer Economics course work on a real-world market consulting project which gives them the opportunity to develop a full marketing plan for an outside organization.

Possible Career Paths

A Business Economics degree will help you pursue a rewarding career in business, government and the professions, or graduate studies in business management or economics.

Other possible career paths include:

• business consultant
• marketing manager
• financial analyst
• strategic planner