Fashion Management The University of Manchester

Overview

Course description

It highlights critical issues involved in both managing and being managed, including components of organisations, environment, strategy, structure, culture, tasks, people and outputs and managerial decisions in the context of the global fashion industry. Management is the effective and efficient use of resources to attain organisational goals.

 This involves planning, organising, leading and controlling. It informs every aspect of daily business from developing customer relationships and implementing marketing activities, to the coordination of key suppliers and ethical sourcing. Students will learn the modern contemporary management approaches and techniques thoroughly grounded in the innovative world of fashion. Management will be explored in all aspects of contemporary business life including brand management, design, production and the supply chain.  

Current issues will be studied in-depth including sustainability, social responsibility and stakeholder engagement. From day one, students will engage with real managers in real settings, learning to reconcile academic theory with actual practice. This culminates in the opportunity to use their learning to make a difference by working with/ or starting a company to analyse practices and recommend areas for improvement and development.