Business Analytics (Hons) Bath Spa University

Overview

By combining advanced data analytics, artificial intelligence and business intelligence with core business strategy, this Business Analytics (Hons) programme at Bath Spa University will prepare you to pursue high-demand roles in sectors such as finance, technology, consulting, healthcare, marketing and e-commerce.

Through hands-on, industry-focused learning and real-world projects you'll gain practical experience that directly translates to the job market. You'll also develop a deep understanding of how data can shape business decisions and drive innovation.

The course is mapped to the standards recommended by professional bodies such as The Chartered Institute of Management Accountants (CIMA), BCS (CITP), the Institute of Analytics (IoA), and Alliance for Data Science Professionals (AfDSP). This makes our course not only academically rigorous, but also highly valuable for boosting your employability and preparing you for a successful career in business analytics.

Careers

Our strong industry links ensure that you will graduate with the practical experience and professional skills necessary to excel in a variety of sectors such as finance, technology, consulting, healthcare, marketing and e-commerce.

With a focus on data analysis and business strategy, you'll be well-equipped to apply for roles such as:

• Associate Consultant
• Business Analyst
• Business Intelligence and Analytics Officer
• Data Scientist
• Data Analyst
• Operations Manager
• Product Manager
• Solutions Architect
• Technology Consultant.

Many graduates also pursue entrepreneurship or self-employment, leveraging their skills to launch their own businesses.