Marketing Communications (Hons) Leeds Arts University

Overview

The Marketing Communications (Hons) at Leeds Arts University is designed to help students create impactful ideas that connect brands with consumers through strategic thinking. This programme covers a diverse range of disciplines, including social content creation, brand activations, and art direction, ensuring graduates are prepared for the evolving creative industry.

Why Marketing Communications (Hons) at Leeds Arts University?

Students benefit from purpose-built studios that replicate professional agency environments, equipped with industry-standard Apple Mac networks and advanced digital print resources. The teaching staff consists of award-winning professionals with extensive experience in copywriting, strategy, and creative direction, providing expert mentorship throughout the course.

The university maintains strong links with prestigious global agencies such as McCann, Ogilvy, and Leo Burnett, offering students opportunities to work on live briefs and pitch their ideas to industry leaders. Furthermore, students are encouraged to enter internationally renowned competitions, with previous cohorts winning multiple D&AD New Blood Pencils and Cannes Future Lions awards.

Tuition Fee Breakdown

• International fee: GBP 18600 per year
• National fee: GBP 9535 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum focuses on brand behaviour, communication values, and strategic thinking across traditional and digital media channels. Modules may include:

• Marketing Communications
• Brand Communication
• Strategic Thinking
• Creative Concepts
• Media Channels
• Business Challenges

Careers with Marketing Communications (Hons)

Graduates from this programme are well-equipped for various roles within the global marketing sector, often securing positions in advertising, social media, and PR agencies. Common career paths include working as art directors, copywriters, strategists, and brand planners for major organisations or boutique creative firms.

In addition to agency roles, many alumni find success as in-house marketing managers, account handlers, or content creators. The course also provides a strong foundation for those wishing to launch their own freelance businesses or progress to postgraduate study in specialised fields such as advertising and branding.