Overview
The Commerce (Digital Marketing) (Hons) Major is offered by George Brown College. This four-year degree assembles two closely related industry realities: access to data, which offers opportunities for marketers to reach new audiences, and innovation in software and platforms, which has fostered personalized, direct communication with customers. Students will develop many essential skills and competencies in business concepts during the first two years of study, followed by analyzing and applying digital marketing concepts and practices in the final two years.
Key Facts
The Honours Bachelor of Commerce (Digital Marketing) degree will enable graduates to succeed in a field that has transformed how products and services are marketed. Our graduates are empowered to conquer modern marketing challenges while harnessing the power of the internet. This program includes two foundational years common to other business degree programs followed by two years in which two specific digital marketing specializations are examined, owned media and social media. Additionally, students get to complete a suite of capstone courses and a work placement semester in the final two years. Businesses need marketing professionals with a well-rounded education in all business areas to foster personalized experiences and manage the massive data sets now available. This program will demonstrate the use of digital devices, media, data, platforms, and technology to develop, implement, and manage marketing campaigns that promote a company and its products and services.
Programme Structure
Courses include:
- Canadian Business
- Financial Mathematics
- Microeconomics: Canada in the Global Environment
- Applied Business Communication
- Business Management Information Systems
- Marketing Management
Key information
Duration
- Full-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before , International
- Apply before , National
-
National: Apply anytime, but Feb 1 is the equal consideration deadline. Apply by then for competitive programs.
Language
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Credits
Delivered
Campus Location
- Toronto, Canada
Disciplines
Commerce Digital Marketing View 56 other Bachelors in Commerce in CanadaWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
Applicants are selected on the basis of their academic achievement, including the required courses, and any other selection criteria outlined below.
- Ontario Secondary School Diploma or equivalent
- Six (6) Grade 12 University (U) or University/College (M) courses or equivalent with a combined average of 65% or above (including English)
- English, Grade 12 (U) with a grade or 65% or higher
- Application Questionnaire
- Portfolio
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Tuition Fees
-
International Applies to you
Applies to youNon-residents20916 CAD / year≈ 20916 CAD / year -
Domestic Applies to you
Applies to youCitizens or residents7783 CAD / year≈ 7783 CAD / year
Living costs
Toronto
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Commerce (Digital Marketing) (Hons).
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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