Business and Management (tourism management) (Hons) Bath Spa University

Overview

The Business and Management (Tourism Management) (Hons) undergraduate degree at Bath Spa University is a practical business course focused on the theory and practice of tourism within a broader business context. You’ll explore a wide range of topics including marketing strategy and sociological approaches to tourism, learning from industry experts and gaining insights into innovation, sustainability and global trends in the tourism sector.

Why Business and Management (Tourism Management) at Bath Spa University?

Bath Spa University is renowned for its commitment to student satisfaction, ranking #1 in the South West and within the top 25 in the UK for teaching satisfaction in Business and Management, according to the Guardian University Guide 2026. The university's Bath Business School offers a unique blend of academic rigor and practical experience, ensuring that students are well-prepared for the competitive job market. With strong partnerships and a focus on real-world applications, students can benefit from industry connections and hands-on learning opportunities.

Tuition Fee Breakdown

- Domestic students: £9,535 per year - International students: £16,460 per year Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum is structured to provide a comprehensive understanding of business and tourism management. Key modules include:

• The Business Environment
• Organisational Behaviour and Management
• Economics and Globalisation
• Managing Data
• Creativity for Business
• Destination Management
• Tourism: Contemporary Issues
• Business and Management Project

Students will also engage in practical projects and placements, allowing them to apply their learning in real-world contexts.

Industry Demand

The tourism sector is a vital component of the global economy, and graduates from this programme are well-equipped to meet the demands of various industries, including hospitality, travel, and public sector roles. The skills developed throughout the course are applicable in diverse settings, making graduates attractive to employers.

Guaranteed Work Experience

The programme includes opportunities for work placements, allowing students to gain valuable experience in the field. This practical component enhances employability and provides insights into the workings of the tourism industry.

Careers with Business and Management (Tourism Management)

Graduates can pursue a variety of roles in the tourism and hospitality sectors. Potential career paths include: - Hotel and hospitality management - Marketing for travel organisations - Destination management - Public sector roles related to tourism - Social media and digital marketing within the travel industry Employers such as Logica, NHS, and American Express have actively recruited graduates from this course, highlighting the programme's strong industry connections and relevance.