Marketing - Advertising and Branding (Hons) University of Gloucestershire

Overview

The Marketing - Advertising and Branding (Hons) course from University of Gloucestershire offers you the tools and experience in, and out, of the classroom to develop your passions for creativity and move into a professional role. The course is underpinned by a deep understanding of professional practice and academic concepts.

Be inspired by industry guest speakers, including those who graduated from the university. The course is underpinned by a deep understanding of professional practice and academic concepts.

Many modules have assignments based on live briefs from national and international brands including BT, Harley-Davidson, and Just Eat.

Outside of the classroom, get involved in the student-led Marketing Society and our Business School initiative called 360, giving you opportunities to deliver creative marketing solutions.

The course benefits from Chartered Institute of Marketing (CIM) accreditation, recognised by major employers, allowing you to earn a CIM Graduate Certificate or Diploma alongside your degree.

In your first year, you’ll study Creative Skills for Marketers, Consumer Behaviour and Analysis, Marketing Communication, and Social Media Channels alongside other Business and Management modules. These modules are compulsory for all marketing courses, allowing you flexibility to change to a different course or stream after your first year wish to pursue a different career path.

Career opportunities:

This course opens doors to a multitude of exciting roles where creativity meets strategy. Whether you aspire to steer brand direction as a Product Manager, drive engagement as a Social Media Manager, or craft compelling narratives as a Marketing Executive, this programme equips you with the skills demanded by the industry.

Forge your path as an Account Manager, blending sales and advertising expertise, or explore roles in Corporate Communications and Public Relations, influencing brand perception and relationships.

This course, recognised by the Chartered Institute of Marketing as a Graduate Gateway, offers a launchpad to a diverse range of opportunities in the dynamic realm of marketing and communications. Join us and step confidently into the world of modern marketing, where innovation and strategy converge.