Management with an Emphasis in Marketing Webster University Athens

Overview

It will give students the skills and knowledge necessary to find jobs in advertising, personal selling, marketing management, international marketing, retailing marketing research and transportation among other careers. The curriculum is designed to cover trends in business and industry while considering professional ethics and social responsibility. A number of Webster students with this major move to graduate study in management, marketing or other business specialties.

Key facts

• A student who successfully completes the  Management with an Emphasis in Marketing program from Webster University Athens requirements will be able to:
• Analyze, understand and evaluate how legal, social, economic and global issues affect business.
• Integrate key theories to manage people, processes and resources in a diverse organization.
• Use appropriate tools and technology to critically analyze and interpret key business information.
• Apply concepts regarding ethics and corporate responsibility and how they impact managerial decisions.
• Build upon ambiguous and incomplete information to draft, support and defend innovative solutions to complex managerial challenges.