Digital Marketing (Hons) Technological University of the Shannon

Overview

In fact, the digital skills gap is so great, the European Commission has estimated that there are 900,000 unfilled digital jobs across Europe. It is clear that a qualification in digital marketing will go a long way towards future-proofing your career and increasing your job security. Digital marketing is what we call a ‘broad church’ discipline which means it caters for a wide variety of interests and abilities. 

Among the most in-demand digital marketing skills currently are digital advertising, content and digital asset creation, content strategy and social media marketing. This is great news for creative types! For those who veer more towards the analytical end of the spectrum, hard skills, including advanced data analytics, never go out of fashion.

Students undertaking this Digital Marketing (Hons) degree is offered by Technological University of the Shannon  learn about digital theory and cyber psychology while also getting hands-on practical experience from academics with relevant industry experience. This is crucial to your constant development and upskilling because digital marketing is an ever evolving, fast-moving field.

Career Opportunities

This qualification will furnish you with a wide and varied skillset meaning you will have the ability to work in enumerable in-house and agency positions where the demands for marketing with social media skills are apparent. Graduates from this degree have secured employment in many roles such as: Digital Marketing Assistant, Web Designer, Social Media Marketing, Digital Marketing Manager and SEO Consultant.