Marketing with Psychology (Honours) Sheffield Hallam University

Overview

You’ll experience how the disciplines in the Marketing with Psychology (Honours) programme from Sheffield Hallam University complement each other – from consumer psychology and behaviour to the psychology of marketing and management. You’ll develop the skills to work as a marketing specialist within innovative fields, such as content design, customer research, brand development and marketing strategy.

Key facts

• Explore the fast-paced world of marketing through the lens of psychology.

• Gain in-depth marketing knowledge, exploring future-facing strategies and media.

• Apply psychological theory to marketing practice to design customer-centric campaigns.

• Complete placements and internships with leading organisations and agencies. 

• Join a dynamic hub of creatives and entrepreneurs in our award-winning enterprise centre.

Careers and opportunities

Graduates from this course go on to a wide range of marketing and customer insight careers in a variety of organisations. These roles can vary from marketing research, customer insight and consumer psychology. 

Previous graduates of this course have gone on to work in roles, such as:

• Social media content creation

• Marketing communications

• Client account executive roles in marketing agencies

• Brand insight roles in commercial organisations

Accreditation

• The course is accredited by The Chartered Institute of Marketing (CIM) for the purpose of gaining exemptions from units on CIM qualifications.

• Sheffield Business School is accredited by the Association to Advance Collegiate Schools of Business (AACSB) and has been awarded the Business School Impact System label by the European Foundation for Management Development (EFMD).