Overview

This Business Economics with Marketing (Hons) from University of Dundee focuses on economic concepts, theories, and principles. Learn how these are applied to various business activities inside businesses or organisations and across the wider business world.

You’ll develop a strong understanding of the role of marketing in today’s multi-channel environment and how marketing fits into a wider organisational context.

In order to become an effective marketer, and be able to allocate resources and tap into growth opportunities, you need to understand all economic factors relating to target markets, particularly around emerging markets.

The MA degree should be your choice if you have a stronger interest in the arts, or social science based subjects.

Careers and opportunities

A range of business-related careers will be open to you, in marketing, finance, administration, statistics, sales, logistics, and human resources.

Accreditation

AACSB

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Programme Structure

Modules include:

Making of the Modern Economy

Fundamentals of Marketing

Microeconomics

Macroeconomics and Applied Policy

Customer Experience in a Digital World

Marketing Strategy

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Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-09-21 00:00:00
- Apply before 2026-06-30 00:00:00

Language

English

TOEFL^® IBT

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PTE Academic

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IELTS

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Credits

480 alternative credits

Delivered

On Campus

Campus Location

Dundee, United Kingdom

Disciplines

Economics Marketing View 735 other Bachelors in Economics in United Kingdom

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

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PTE Academic

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IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

BTEC: A relevant BTEC Extended Diploma with DDM

GCE-A Level: Standard: BBB Widening access: BCC (level 1) ABB (level 2)

International Baccalaureate (IB) Diploma: 30 points (level 1) 32 points (level 2)

Scottish Baccalaureate: Pass with CC at Advanced Higher (level 1) Distinction with AB (level 2)

SQA Higher/Advanced Higher: Standard: AABB at Higher / Widening access: BBBC at Higher (level 1) AB at Advanced Higher and BB at Higher (level 2)

SQA Higher National: A relevant HNC with B in the Graded Unit (level 1) A relevant HND with BB in the Graded Units (level 2)

Scottish Wider Access Programme (SWAP): Relevant subjects with ABB grades

Welsh Baccalaureate: A-Levels at BB (level 1) A Levels at AA (level 2)

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

23150 GBP / year

≈ 23150 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

1820 GBP / year

≈ 1820 GBP / year

Additional Details

England, Wales, Northern Ireland, and Republic of Ireland � 9,790

Living costs

Dundee

United Kingdom

787 - 1494 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Business Economics with Marketing (Hons).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Careers and opportunities

Accreditation

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Living costs

Dundee

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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