Overview
The Business and Marketing program from NYU Shanghai helps students develop knowledge and skills in marketing management, customer insights, brand management, pricing, and more.
Key facts:
To advance in today’s global business environment, one must develop an exceptionally broad array of intellectual skills. The modern business environment demands the ability to analyze problems rigorously, to develop innovative and creative solutions, and to work effectively within the context of an organization. That in turn demands an understanding of the customers, the cultural and scientific contexts in which businesses operate, alongside an understanding of the techniques by which firms succeed in a competitive economy.
A successful business combines labor and capital to produce a good or service at a price and quality that customers want to purchase. In a complex business, different individuals often take responsibility for different aspects of that endeavor, such as operations management, marketing and sales, information systems management, and financial management. An effective business education should provide students with an overview of all these fields, together with an opportunity to explore some areas in greater depth.
Get more details
Visit official programme websiteProgramme Structure
Courses include:
- Statistics for Business and Economics
- Foundations of Finance
- Principles of Financial Accounting
- Microeconomics
- Economics of Global Business
Key information
Duration
- Full-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before
-
- Early Decision I - November 1
- Early Decision II - January 1
Language
Credits
Delivered
Disciplines
Economics Marketing International Business View 81 other Masters in Economics in ChinaAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
Other requirements
General requirements
- Contact information for the counselor or other school representative who will complete your Common Application School Report and submit your official high school transcript.
- Contact information for one teacher (or two, maximum) who will complete the Teacher Evaluation form.
- Nonrefundable $80.00 application fee. Students who are unable to pay the application fee can request a fee waiver.
- Results from standardized tests and/or national exams
- Results from English language testing are required for students whose native language is not English
- The Common Application School Report and official high school transcript
- One teacher evaluation (students may submit an optional second teacher evaluation, but please submit no more than two)
- The Common Application Mid-Year Report
Tuition Fee
-
International
52206 USD/yearTuition FeeBased on the original amount of 52206 USD per year and a duration of 48 months. -
National
52206 USD/yearTuition FeeBased on the original amount of 52206 USD per year and a duration of 48 months.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Fresh content
Updated in the last 6 months
Check the official programme website for potential updates.