Marketing and Events Management (Hons) Oxford Brookes University

Overview

You will develop practical events experience in a range of contexts. And gain the necessary knowledge and skills to fit into any kind of organisation.

The Marketing and Events Management (Hons) programme at the Oxford Brookes University  focuses on employability so you can consider, map and plan your personal development. And develop practical workplace experience. 

Our teaching staff write leading textbooks on marketing and have considerable experience and links with industry. You'll hear from leading professionals at guest lectures, gaining insight into today’s dynamic global marketing and events environment.

Career prospects

This course will prepare you for a career in marketing and/or events management, either for an organisation or working in an agency. On completing this course you will understand marketing and events within a dynamic international context. You may choose to focus on careers in marketing, events management, events marketing or marketing in an events role.

You will be adaptable in recognising the differing needs of diverse organisations in terms of their nature, purpose, size, structure and culture. You will have developed functional knowledge and strategic thinking, along with a range of transferable skills that you need to be an effective, confident, reflective manager in the fields of marketing and events management. The types of roles that you might explore are event management and event marketing in a range of contexts, conference centre manager, marketing executive and charity fundraiser.