Overview

Drawing from the fields of psychology, sociology, anthropology, philosophy and economics, this varied and dynamic course helps you understand how consumers behave and how businesses use this insight to market their products and services.

Course Learning and Teaching

This flexible curriculum links academic theory with real-world business experience including expert guest speakers and projects where you will take on business challenges. It offers plenty of opportunities to tailor your studies as your interests evolve. You have the option to complete the course in three years, add a placement year or spend a year abroad.

Year 1 of Marketing and Management programme from Durham University provides a foundation of knowledge and skills in marketing and management. In subsequent years you will further develop your knowledge and skills in areas such as digital marketing, consumer behavioural science, branding, market research and communications. The wide range of optional modules give you the opportunity to focus your studies on areas of special interest such as retail marketing and social marketing.

The degree culminates in either a dissertation or project based on an area of marketing of your choice.

Programme Structure

Modules include:

Marketing Professionals
Marketing Principles
Managing Behaviour and Organisations
Financial Information for Managers
Marketing Strategy in Practice
Integrated Marketing Communications

Key information

Duration

Full-time
- 36 months

Start dates & application deadlines

Starting 2027-09-28 00:00:00
- Apply before 2027-01-14 00:00:00

Language

English

Duolingo English Test

120

Take A Free Practice Test!

TOEFL^® IBT

OR

80

OR

4.5

Schedule TOEFL®

PTE Academic

62

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

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4.9/5 student rating

Credits

360 alternative credits

Delivered

On Campus

Campus Location

Durham, United Kingdom

Disciplines

Marketing Management Studies Marketing Management View 397 other Bachelors in Marketing in United Kingdom

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

120

Take A Free Practice Test!

TOEFL^® IBT

OR

80

OR

4.5

Schedule TOEFL®

PTE Academic

62

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A level offer – AAB
and a grade 6/B or above in GCSE Mathematics (if Mathematics is not studied at A-Level).
Contextual offer – BBB/ABC
and a grade 6/B or above in GCSE Mathematics (if Mathematics is not studied at A-Level).
BTEC Level 3 National Extended Diploma/OCR Cambridge Technical Extended Diploma – DDD and a grade 6/B or above in GCSE Mathematics (if Mathematics is not studied within BTEC/Cambridge Technical).
IB Diploma score – 35 with 665 in higher level subjects, including Mathematics. If you are not taking Mathematics at higher level, we can accept standard level Mathematics at grade 5.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

28950 GBP / year

≈ 28950 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

9790 GBP / year

≈ 9790 GBP / year

Additional Details

Living costs

Durham

United Kingdom

660 - 1140 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing and Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Course Learning and Teaching

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Living costs

Durham

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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