Overview

You’ll hone your marketing skills with strategic business management knowledge, and gain employability skills, including critical thinking, teamwork, communication and problem-solving. You may also get the opportunity to do a work placement in your area of interest, giving you advanced access to industry contacts, and a practical insight into future jobs.

You’ll work with industry contacts, using the latest software to gain the skills you need to attract new customers, retain existing customers and enhance the relationship with the product, brand, or organisation. You’ll also gain practical experience in both traditional and digital media and create portfolios that showcase your learnings and talents with this Bachelor of Marketing, Advertising and Public Relations offered at Edith Cowan University .

Career Opportunities

This combination of disciplines in one course will equip you with a competitive career advantage across many industries.

Possible future job titles

Marketing Manager, Digital Marketing Manager, Brand Manager, Product Manager, Business Development Manager, Market Researcher, Media Planner, Advertising and Promotions Manager, Copywriter, Desktop Publisher

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Programme Structure

Courses include:

Digital Marketing

Principles of Inclusive Communication

Social Media Marketing

Understanding Audiences

Media Content Strategy

Strategic Branding

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Key information

Duration

Full-time
- 36 months

Start dates & application deadlines

Starting 2026-07-27 00:00:00

Application deadline not specified.
Starting 2027-02-23 00:00:00
- Apply before 2027-01-23 00:00:00 , International
- Apply before 2027-02-09 00:00:00 , National

Language

English

TOEFL^® IBT

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PTE Academic

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IELTS

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Credits

360 alternative credits

Delivered

On Campus, Online

Campus Location

Joondalup, Australia

Disciplines

Marketing Public Relations Advertising View 60 other Bachelors in Marketing in Australia

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

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PTE Academic

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IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

CRICOS code: 077130J

All applicants must meet the academic admission requirements for this course. The indicative or guaranteed ATAR is as published (where applicable) or academic admission requirements may be satisfied through completion of one of the following:

AQF Cert IV;

Successfully completed 0.25 EFTSL of study at bachelor level or higher at an Australian higher education provider (or equivalent);

Undergraduate Certificate;

Special Tertiary Admissions Test;

University Preparation Course;

Indigenous University Orientation Course;

Aboriginal University Readiness Assessment; or

Experience Based Entry Scheme.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

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Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Edith Cowan University and/or in Australia, please visit Student Insurance Portal.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

38150 AUD / year

≈ 38150 AUD / year
Domestic Applies to you

Applies to you

Citizens or residents

17400 AUD / year

≈ 17400 AUD / year

Additional Details

National - Commonwealth supported - estimated 1st year indicative fee

Living costs

Joondalup

Australia

1400 - 2500 AUD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Bachelor of Marketing, Advertising and Public Relations.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career Opportunities

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Living costs

Joondalup

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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