Overview

In the Marketing program from University of British Columbia you’ll look at the social and psychological determinants of consumer behaviour and use analytical tools to study economics and statistics. Plus, you’ll gain experience by taking part in projects that involve organizations from the greater Vancouver area.

It helps to be comfortable working with cross-functional teams, and you’ll require great communication skills, an ability to take the initiative and integrate both qualitative and quantitative information. Creativity and analytical skills are huge assets too.

UBC Marketing Association

The UBC Marketing Association (UBCMA) is a student-run club dedicated to engaging students in the world of marketing. They host exclusive networking socials, high-stake competitions, and an action-packed conference to engage students beyond the classroom. Their goal is to equip students with knowledge, skills, connections, and job opportunities to support them on their marketing journey.

Careers in Marketing

Marketing interacts with nearly every aspect of business. A degree in Marketing gives you the tools to help businesses understand its target audiences and develop communication strategies to attract and retain customers. From market research to public relations and brand management, career opportunities in Marketing are varied and adaptable.

Programme Structure

Courses include:

Consumer Behaviour

Marketing Analysis

Market Research

Marketing Applications

Public Relations

Creativity in Business

Data Visualization and Business Analytics

Social and Nonprofit Marketing

Business Development

Integrated Marketing Communication

Special Topics in Marketing

Digital Marketing

New Venture Design

Brand Management

International Marketing

New Product Development

Sustainability Marketing

Pricing

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-09-02 00:00:00
- Apply before 2027-01-15 00:00:00

Language

English

Duolingo English Test

125

Take A Free Practice Test!

TOEFL^® IBT

90

Schedule TOEFL®

PTE Academic

65

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

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4.9/5 student rating

Credits

120 alternative credits

Delivered

On Campus

Campus Location

Vancouver, Canada

Disciplines

Marketing View 85 other Bachelors in Marketing in Canada

This information is based on LinkedIn alumni data for graduates from 2018 to 2024 and may not fully represent all career outcomes

Total alumni

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

125

Take A Free Practice Test!

TOEFL^® IBT

90

Schedule TOEFL®

PTE Academic

65

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

To be admitted to UBC, you must successfully meet the general admission requirements that apply to all applicants, as well as the degree-specific requirements that depend on which country you’re applying from and what degree(s) you’re applying to.

English is the language of instruction at UBC. All prospective students must demonstrate English-language competency prior to admission. There are nine different ways to meet the English Language Admission Standard.

Graduation from a university-preparatory program at a senior secondary school

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at University of British Columbia and/or in Canada, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

64114 CAD / year

≈ 64114 CAD / year
Domestic Applies to you

Applies to you

Citizens or residents

6079 CAD / year

≈ 6079 CAD / year

Additional Details

National (years 2-4): $8,832

Living costs

Vancouver

Canada

1590 - 2686 CAD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

UBC Marketing Association

Careers in Marketing

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying Business & Management

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Living costs

Vancouver

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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