Bachelor's degrees in Sports Management teach students all the business aspects related to the sports and recreation industry. Future graduates learn how to manage a professional team, how to ensure the financial stability and growth of a sports facility, and how to run a recreational department or a marketing department for sports companies.
You should study a Bachelor's in Sports Management if you love sports just as much as you love business. It's the ideal career for people with a great sense of sportsmanship and competitivity, with a lot of energy, passion, and the desire to collaborate with people and make a mark in the sports industry.
While most Sports Management courses are offered as B.Sc. (Bachelor of Science) or B.A. (Bachelor of Arts) degrees, there are some programmes offered as B.B.A. (Bachelor of Business Administration) degrees. It usually takes 3 years to graduate in most countries and 4 years if you study in the USA. You can choose between studying a general Sports Management degree or one of the various specialisations. Some of the most popular are Athletic Training, Sports Marketing, Sports Business, Exercise Science, Recreation Administration, Sports Coaching, and others.
The courses you'll take during an undergraduate degree in Sports Management vary from one university and programme to another. However, you can expect to take classes in Strategic Sport Management, Sport Governance and Policy, Contemporary Issues in Sport, Psychology of Exercise and Health, Business Analytics, Managing People and Ideas, Business Law and Ethics, Marketing Principles, etc.
Sports Management classes also help students develop essential industry-related skills. They range from analytical thinking, communication, and teamwork to organisational abilities, time management, creativity, and attention to details. These skills are essential for sports managers who work with various teams, athletes, or even universities and need to find a balance between their ideas and the clients' expectations.
Sports Management graduates can work in any sports environment where business insights are needed. They might manage the marketing department, oversee the organisation of events, or take charge of professional teams. Some of the most popular jobs are athletic director, contract negotiation manager, event coordinator, facilities manager, financial analyst, marketing coordinator, sports agent, etc.
The most recent and exciting trends in the sports industry are women's sports growing in popularity, e-sports expected to generate over 1 billion USD in 2020, and the implementation of 5G technology could offer fans the connection speed they've been waiting for.Read more about studying a Sports Management degree
Not sure if Sports Management is for you?
By studying in Australia you will take advantage of the great student environment both inside and outside classrooms. In addition to some of the best business and engineering schools in the world, you will be able to explore a greatly developed country that still retains its wild side with its warm climate, beautiful beaches, and the Great Outback, with over 500 national parks. Many Australian universities provide internships and work placements, preparing students early on for the job market.Read more about studying abroad in Australia
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