Overview

Within the Bachelor of Business - Sports Management from Swinburne Online you'll be taught by skilled experts in the field, this degree gives you an understanding of the financial, administrative and legal aspects of sports management. You’ll learn to analyse data to stay ahead of the game and graduate feeling workforce ready.

Your assignments are based on Swinburne research with partners such as Richmond Football Club, the Australian Football League, Tennis Australia, as well as government, agencies and sport technology start-ups. Gain hands-on experience in your Industry Consulting Project, where you will work on a project for a real client, and make industry connections in our internship program.

What you will learn

Sports Management: Explore the world of sports management and the growth and opportunities in the delivery of sport in Australia.

Sports Media: Dive into how sport, advertising and sponsorship function as well as social media and fan engagement.

Event Management: Plan and manage events, and accurately assess if they achieve key business objectives.

Sports Marketing: Learn how marketing can position your sporting club, organisation or brand for success in the highly competitive sport market.

Facility Management: Learn how to manage the operational aspects of a sporting and recreational facility including staffing, organisational structure and risk management.

Career opportunities:

Sports Operations Manager

Sports Media and Marketing Manager

Partnership and Sponsorship Manager

Events Coordinator

Team Manager

Business Development Manager

Programme Structure

Courses include:

Financial Information for Decision Making

Industry Consulting Project

Advanced Innovative Business Practice

Learning and Communicating for Innovative Business Practice

Economic Principles

Sports/ Advertising/ Media

Critical Thinking in Management

Fundamentals of Marketing

Key information

Duration

Full-time
- 36 months

Start dates & application deadlines

Starting 2026-07-06 00:00:00
- Apply before 2026-06-26 00:00:00
Starting 2026-11-02 00:00:00
- Apply before 2026-10-23 00:00:00
Starting 2027-03-09 00:00:00
- Apply before 2027-02-27 00:00:00

Language

English

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Credits

24 alternative credits

Delivered

Online

Campus Location

Melbourne, Australia

Disciplines

Sports Management International Business Sport and Exercise Science View 21 other Bachelors in International Business in Australia

Join for free or log in to access our complete career info list.

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

CRICOS 00111D

Non-Year 12 entry

Completion or partial completion of an approved tertiary qualification (including diplomas, advanced diplomas, associate degrees and degrees). Additional performance criteria and prerequisite requirements may also apply.

Applicants without a formal qualification but with significant and relevant work experience and appropriate English language skills, or a suitable Special Tertiary Admissions Test (STAT) result, will be considered if they can demonstrate that they can undertake the course with a reasonable prospect of success.

Year 12 entry

Successful completion of the Victorian Certificate of Education (VCE) or its equivalent, such as an interstate or international Year 12 qualification.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

16992 AUD / year

≈ 16992 AUD / year
Domestic Applies to you

Applies to you

Citizens or residents

16992 AUD / year

≈ 16992 AUD / year

Funding

Commonwealth provided loans are available to assist eligible students to pay their course fees and there are a range of university, government and privately funded scholarships and prizes.

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Business - Sports Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

What you will learn

Career opportunities:

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Funding

Scholarships Information

Available Scholarships

Our partners