Highlights
Tuition fee
41760 AUD / year
16992 AUD / year
Unknown
Tuition fee
41760 AUD / year
16992 AUD / year
Unknown
Duration
36 months
Duration
36 months
Apply date
Unknown
Apply date
Unknown
Start date
Unknown
Start date
Unknown
Campus location
Melbourne, Australia
Campus location
Melbourne, Australia

About

In the Bachelor of Business Business (Marketing) from the Swinburne University of Technology you'll develop the advanced marketing and managerial skills needed to think strategically and succeed in this exciting industry.

Overview

Marketing is so much more than selling products and services to customers; it’s about finding innovative ways to bring value and meaning to your customers with the aim of strengthening brand loyalty, as well as increasing sales.

You’ll learn how to research the market, understand consumer behaviour, logically design a marketing plan, promote a brand, deploy digital marketing strategy, and use data to inform marketing decisions that deliver the integrated marketing strategies.  

Employment in the marketing sector has experienced strong growth and according to joboutlook.gov.au this is expected to continue.

Career opportunities

Graduates of the Bachelor of Business Business (Marketing) from the Swinburne University of Technology may wish to seek employment in a wide range of fields such as accounting, business analysis, commercial law, communications, entrepreneurship, event management, finance, financial planning, human resources, international business, management, marketing or public relations.

Programme Structure

Courses included:

  • Marketing Research and Analytics
  • Integrated Marketing Communication  
  • Consumer Behaviour 
  • Marketing and Innovation  
  • Frontiers in Digital Marketing 
  • Marketing Strategy and Planning
  • Innovative Branding

Key information

Duration

  • Full-time
    • 36 months

Start dates & application deadlines

More details

International: It is strongly advised that they consider applying at least three months in advance of their intake’s start date. 

Credits

300 alternative credits

Delivered

On Campus

Campus Location

  • Melbourne, Australia

What students do after studying

Join for free or log in to access our complete career info list.

Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

Other requirements

General requirements

CRICOS code: 088382J

Satisfactory completion of one of the following:

  • IELTS overall band of 6.0 (Academic Module) with no individual band below 6.0
  • Swinburne’s English for Academic Purposes (EAP 5 Advanced level) with overall 65%, all skills 65%
  • Or equivalent measures available at English language requirements.

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

  • Additional medical costs (i.e. dental)
  • Repatriation, if something happens to you or your family
  • Liability
  • Home contents and baggage
  • Accidents
  • Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Swinburne University of Technology and/or in Australia, please visit Student Insurance Portal.

Tuition Fee

To always see correct tuition fees
  • International

    41760 AUD/year
    Tuition Fee
    Based on the tuition of 41760 AUD per year during 36 months.
  • National

    16992 AUD/year
    Tuition Fee
    Based on the tuition of 16992 AUD per year during 36 months.

National fee is Commonwealth supported

Living costs for Melbourne

1501 - 2659 AUD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Business (Marketing).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

Provided by university
Grant
7500 AUD
Deadline
31 Oct 2025
Swinburne Welcome Scholarship
Merit-based Need-based

Read more about eligibility

Swinburne University of Technology
Hawthorn, Australia
Independent provider
Grant
100000 INR
Deadline
31 Aug 2025
GyanDhan Scholarship
Merit-based

Read more about eligibility

GyanDhan
Location not available
Independent provider
Grant
Various benefits
Deadline
Anytime
Australia Awards Pacific Scholarships
Merit-based

Read more about eligibility

Australian Government
Location not available
Independent provider
Grant
40000 AUD
Deadline
30 Sep 2025
Veterans’ Fund Indigenous Scholarships
Merit-based

Read more about eligibility

American Australian Association (AAA)
Location not available
Independent provider
Grant
Various benefits
Deadline
Not specified
Australia Awards Scholarships
Merit-based

Read more about eligibility

Australian Government
Location not available
Independent provider
Grant
30000 AUD
Deadline
30 Jun 2025
Edith Cowan University MACC Undergraduate Scholarship
Merit-based

Read more about eligibility

The Malaysian Australian Alumni Council (The MAAC)
Location not available
Independent provider
Grant
12700 AUD
Deadline
02 Dec 2025
Asian Exchange Scholarship
Merit-based

Read more about eligibility

Westpac Bicentennial Foundation
Location not available
Independent provider
Grant
5000 AUD
Deadline
15 May 2026
Federation University - MACC Scholarship
Merit-based Need-based

Read more about eligibility

The Malaysian Australian Alumni Council (The MAAC)
Location not available
Independent provider
Grant
1000 USD
Deadline
31 Dec 2025
The Smooth Movers Scholarships
Merit-based

Read more about eligibility

The Smooth Movers
Location not available
Independent provider
Grant
1000 USD
Deadline
30 Nov 2025
ServiceScape Scholarship
Merit-based Need-based

Read more about eligibility

ServiceScape
Location not available
Independent provider
Grant
Various benefits
Deadline
21 Nov 2025
Destination Australia Cheung Kong Exchange Program
Merit-based Need-based

Read more about eligibility

Australian Government Department of Education
Location not available
Independent provider
Grant
15000 AUD
Deadline
Not specified
Destination Australia
Merit-based

Read more about eligibility

Province of Lower Austria
Location not available
Independent provider
Grant
5000 AUD
Deadline
Not specified
Tertiary Access Payment
Merit-based Need-based

Read more about eligibility

Australian Government Department of Education
Location not available
Independent provider
Grant
2000 AUD
Deadline
Anytime
International Student Accommodation Support Scholarship
Merit-based

Read more about eligibility

Federation University Australia
Location not available
Independent provider
Grant
1200 AUD
Deadline
05 Dec 2025
FedSuccess - Hardship Support Grant
Merit-based

Read more about eligibility

Federation University Australia
Location not available
Independent provider
Grant
500 USD
Deadline
15 Jul 2025
George Murrell Shoulders Scholarship
Merit-based

Read more about eligibility

George Murrell Shoulders
Location not available
Independent provider
Grant
Various benefits
Deadline
19 Jul 2025
University of Tasmania MACC Scholarship
Merit-based

Read more about eligibility

The Malaysian Australian Alumni Council (The MAAC)
Location not available
Independent provider
Grant
Various benefits
Deadline
Anytime
Federation Pathways Scholarship
Merit-based

Read more about eligibility

Federation University Australia
Location not available
Independent provider
Grant
Various benefits
Deadline
Anytime
Federation Excellence Scholarship
Merit-based

Read more about eligibility

Federation University Australia
Location not available
Independent provider
Grant
Various benefits
Deadline
Not specified
Swinburne University of Technology - MACC Scholarship
Merit-based Need-based

Read more about eligibility

The Malaysian Australian Alumni Council (The MAAC)
Location not available
Independent provider
Grant
2000 AUD
Deadline
Not specified
MVC Vocational Education Scholarships
Merit-based

Read more about eligibility

Meridian Vocational College
Location not available
Independent provider
Grant
2000 AUD
Deadline
Not specified
MVC Young Chef’s Club Award
Merit-based

Read more about eligibility

Meridian Vocational College
Location not available
Independent provider
Grant
1000 USD
Deadline
30 Nov 2025
The Smooth Movers Scholarship
Merit-based Need-based

Read more about eligibility

The Smooth Movers
Location not available
Independent provider
Grant
3000 USD
Deadline
30 Jun 2025
Moving Mates Scholarship
Need-based

Read more about eligibility

Moving Mates
Location not available
Independent provider
Grant
1500 USD
Deadline
15 Sep 2025
Headway’s Book Lovers Scholarship
Merit-based

Read more about eligibility

Headway
Location not available
Independent provider
Grant
Various benefits
Deadline
Not specified
Erasmus+ - Grants for study mobility
Merit-based

Read more about eligibility

OeAD, Austria's Agency for Education and Internationalisation
Location not available
Independent provider
Grant
25000 USD
Deadline
Not specified
The Fountainhead Essay Contest
Merit-based

Read more about eligibility

Ayn Rand Institute
Location not available
Independent provider
Grant
25000 USD
Deadline
Not specified
Atlas Shrugged Essay Contest
Merit-based Need-based

Read more about eligibility

Ayn Rand Institute
Location not available
Independent provider
Grant
5000 CAD
Deadline
31 Dec 2025
Pinsky Law New Venture Development Scholarship
Merit-based

Read more about eligibility

Pinsky Law
Location not available
Independent provider
Grant
5000 USD
Deadline
25 Aug 2025
Women Scholarship for International Students
Merit-based

Read more about eligibility

educations.com
Location not available
Independent provider
Grant
3000 USD
Deadline
31 Dec 2025
Coupons Plus Deals “Save for Future” Scholarship
Merit-based

Read more about eligibility

Coupons Plus Deals
Location not available
Independent provider
Grant
3000 USD
Deadline
30 Jun 2025
Essay Writing Contest from EduLegit
Merit-based Need-based

Read more about eligibility

Edulegit
Location not available
Independent provider
Grant
1000 USD
Deadline
17 Sep 2025
Annual Students' Scholarship
Merit-based

Read more about eligibility

StudyCorgi
Location not available
Independent provider
Grant
1000 USD
Deadline
31 Oct 2025
$1,500 Annual Video Contest Scholarship
Merit-based

Read more about eligibility

IvyPanda
Location not available
Independent provider
Grant
1000 USD
Deadline
09 Jul 2025
Dream Chaser Scholarship
Merit-based

Read more about eligibility

Salvado Law
Location not available
Independent provider
Grant
1000 USD
Deadline
02 Jul 2025
Jewish Heritage Scholarship
Merit-based

Read more about eligibility

Diamant Gerstein
Location not available
Independent provider
Grant
750 USD
Deadline
15 Jun 2026
Studybay Fall Essay Contest
Need-based

Read more about eligibility

Studybay
Location not available
Independent provider
Grant
500 USD
Deadline
Not specified
L. Austin Weeks Undergraduate Grant
Merit-based

Read more about eligibility

American Association of Petroleum Geologists Foundation
Location not available
Independent provider
Grant
10000 USD
Deadline
07 Feb 2026
Ritchie-Jennings Memorial Scholarship Program
Merit-based Need-based

Read more about eligibility

Association of Certified Fraud Examiners (ACFE)
Location not available
Independent provider
Grant
3000 USD
Deadline
31 Dec 2025
Scholarship for students with disabilities
Need-based

Read more about eligibility

Anonymous Hope Fund
Location not available
Independent provider
Grant
2000 USD
Deadline
01 Sep 2025
The Rick Blight Leadership in Action Scholarship for Athletes
Merit-based

Read more about eligibility

Canadian Men’s Health Foundation
Location not available
Independent provider
Grant
12000 USD
Deadline
30 Nov 2025
Tobacco Harm Reduction Scholarship Programme
Merit-based Need-based

Read more about eligibility

The Tobacco Harm Reduction Scholarship Programme
Location not available
Independent provider
Grant
2000 USD
Deadline
31 Jul 2025
The MyUS Community Scholarship
Merit-based Need-based

Read more about eligibility

MyUS
Location not available
Independent provider
Grant
1500 USD
Deadline
Not specified
The Annual IELTS from 6 to 9 Scholarship
Merit-based Need-based

Read more about eligibility

IELTS from 6 to 9
Location not available
Independent provider
Grant
1000 USD
Deadline
01 Mar 2026
Voice Talent Online Scholarship
Merit-based Need-based

Read more about eligibility

Voice Talent Online
Location not available
Independent provider
Grant
1000 USD
Deadline
17 Sep 2025
$1,500 Annual Video Contest Scholarship
Merit-based

Read more about eligibility

StudyCorgi
Location not available
Independent provider
Grant
1000 USD
Deadline
31 Aug 2025
Florida Rentals Annual Dream Vacation Scholarship
Merit-based Need-based

Read more about eligibility

Florida Rentals
Location not available
Independent provider
Grant
1000 USD
Deadline
30 Jun 2025
$1,500 Annual Essay Writing Contest Scholarship
Merit-based Need-based

Read more about eligibility

IvyPanda
Location not available
Independent provider
Grant
1000 GBP
Deadline
Not specified
Pearl Lemon Scholarship
Merit-based

Read more about eligibility

Pearl Lemon
Location not available
Independent provider
Grant
1000 USD
Deadline
Not specified
Teen Changemakers Essay Contest
Merit-based

Read more about eligibility

International Bipolar Foundation
Location not available
Independent provider
Grant
965 USD
Deadline
Anytime
Dr. Martin Blank – SYB Scholarship
Merit-based

Read more about eligibility

Shield Your Body
Location not available

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Our partners

Business (Marketing)
Swinburne University of Technology
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