Overview

Key facts

This dynamic programme combines strategic marketing theory with practical digital skills to prepare you for today’s fast-moving marketing industry. You will explore areas such as social media management, consumer insight, digital strategy and data-led decision-making, while developing hands-on experience with industry-relevant tools and platforms.
Through applied projects and real-world marketing challenges, you will learn how to turn data into actionable insight, create compelling digital campaigns and respond to changing consumer behaviour in global markets.
With a strong focus on employability, creativity and responsible business practice, this course prepares you for a wide range of careers across digital marketing, communications, brand management and analytics. The Digital Marketing (Final Year Entry) programme is offered at Oxford Brookes University.

Programme Structure

Courses include

You will study key areas including digital marketing strategy, social media management, consumer insight and data-led decision-making. Core modules explore critical issues in digital marketing, the use of big data to understand audiences and the development of effective platform-based campaigns.
A strong emphasis is placed on practical application. You will work on real-world marketing challenges, develop campaign ideas and use consumer data to shape strategy and content decisions.
The course also includes dedicated support for academic development, applied research and career planning, helping you prepare for employment in the digital marketing industry.

Key information

Duration

Full-time
- 12 months
Part-time
- 18 months

Start dates & application deadlines

Starting 2027-09-22 00:00:00
- Apply before 2027-06-30 00:00:00

Language

English

TOEFL^® IBT

OR

80

Schedule TOEFL®

PTE Academic

65

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

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Credits

120 alternative credits

Delivered

On Campus

Campus Location

Oxford, United Kingdom

Disciplines

Digital Marketing View 156 other Bachelors in Digital Marketing in United Kingdom

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

OR

80

Schedule TOEFL®

PTE Academic

65

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Successful completion of a course which is equivalent to the first two years of a UK honours degree (240 credits), for example an HND (with a merit profile from year 2 modules), Foundation degree (55%), or equivalent international Diploma, in Business and/or Management.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

19700 GBP / year

≈ 19700 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

9790 GBP / year

≈ 9790 GBP / year

Living costs

Oxford

United Kingdom

939 - 1530 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

About

Overview

Key facts

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

Oxford

Funding

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Scholarships Information

Available Scholarships

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