Overview

Key facts

On our BA Digital Marketing, we’ll introduce you to key marketing areas like communication, consumer behaviour and customer insights. Our optional modules will give you the freedom to explore topics that interest you. You’ll also consider what it means to market products and services in a sustainable way, as well as what it takes to be a good leader.
Put your skills to the test. You’ll work on live briefs set by our partners. You might carry out a social media review for a small business, create content for a product launch or look at data to see how to drive more people to checkout.
You’ll spend time sharpening your skills in our Social Media Lab too. Here you’ll find everything a digital marketer needs, from the latest industry-standard tools like Brandwatch to software such as Adobe Creative Cloud. The Digital Marketing programme is offered at Oxford Brookes University.

Programme Structure

Courses include

Fast-paced. Global. Competitive. That’s how many professionals describe the world of digital marketing. In your first year, your journey to success starts with nailing the basics and understanding customers. We’ll challenge you to think about the mindset you’ll need to become a leader that manages teams effectively and makes decisions in a responsible way.
Moving into your second year, you’ll start to learn what it takes to manage a brand and how this varies between different organisations. You’ll take a module where you’ll act as a consultant. This involves looking at the whole process from writing a brief to presenting findings and creating a final report.
In your final year, you’ll complete a project where you write a dissertation on anything from chatbots to ethics. Or you’ll develop a practical solution to a real-life scenario around enterprise or sustainability.

Key information

Duration

Full-time
- 36 months
Part-time
- 96 months

Start dates & application deadlines

Starting 2027-09-22 00:00:00
- Apply before 2027-06-30 00:00:00

Language

English

TOEFL^® IBT

OR

80

Schedule TOEFL®

PTE Academic

65

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

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Credits

360 alternative credits

Delivered

On Campus

Campus Location

Oxford, United Kingdom

Disciplines

Digital Marketing View 148 other Bachelors in Digital Marketing in United Kingdom

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

OR

80

Schedule TOEFL®

PTE Academic

65

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Wherever possible we make our conditional offers using the UCAS Tariff. The combination of A-level grades listed here would be just one way of achieving the UCAS Tariff points for this course.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

19700 GBP / year

≈ 19700 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

9790 GBP / year

≈ 9790 GBP / year

Living costs

Oxford

United Kingdom

939 - 1530 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

About

Overview

Key facts

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

Oxford

Funding

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Scholarships Information

Available Scholarships

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