Psychology in Business Vistula University

Overview

Throughout the Psychology in Business course from  Vistula University you’ll take the first steps in your business career by gaining insights into human behaviour. During your studies, you will learn about the latest trends in business psychology, economics, management, and marketing. Depending on the speciality you choose, you will be able to develop competencies in teamwork psychology or marketing psychology. You will learn how to apply psychological knowledge in human resources management, business management, and in building marketing strategies. You will understand the psychological foundations of financial and consumer behaviour and the functioning of groups within organizations. Additionally, you will acquire skills in selected management methods and techniques, including project and process management.

The Bachelor’s Degree Programme in Psychology in Business at Vistula University stands out for its focus on cultivating skills needed to work effectively in multicultural and virtual teams. You will also gain knowledge about the factors contributing to employee burnout and stress and learn how to manage people to mitigate these issues. You will master design thinking, an agile business development methodology based on a deep understanding of user needs.

Career opportunities:

The Bachelor’s Degree Programme in the field of Psychology in Business at Vistula University in Warsaw will allow you to successfully develop your professional career in the area of your choice. The study programme prepares students for work in the non-public sector, government and local government administration, in the areas of Public Relations, human resources management, business consulting, negotiations and mediation, and organizational development. Graduates can also use the acquired knowledge and skills to start and run their own business.

Psychology of teamwork

• Human Resources (HR) departments in organizations,
• employment agencies,
• PR agencies,
• consulting companies providing recruitment and selection services,
• training companies supporting the professional development of employees,
• business trainers.

Psychology in marketing

• marketing departments in organizations,
• advertising departments,
• sales departments,
• communication and promotion departments
• social media agencies,
• agencies analysing consumer behaviour on the market.