Overview

Become a strategic advertising and public relations professional, equipped to communicate innovative products and services, business transformations, crisis responses and key organisational decisions to diverse audiences - including consumers, employees, shareholders and the broader community.

Through core business units, you'll develop a strong foundation in critical thinking, problem-solving, teamwork, business ethics and professional communication - skills that are in high demand. Business (Strategic Advertising and Public Relations) is offered at Queensland University of Technology.

Career:

Graduate ready to excel in a wide range of diverse roles across strategic communication, advertising and public relations. You'll be equipped to work in full-service agencies, media organisations, corporate communication and marketing teams, non-profit organisations, government departments or even launch your own venture.

Programme Structure

Courses include:

Business Citizenship

Brand Storytelling

Stakeholder Data and Insights

The Future Enterprise

Dynamic Markets

Business Environment

Key information

Duration

Full-time
- 36 months
Part-time
- 72 months

Start dates & application deadlines

Starting 2026-07-20 00:00:00
- Apply before 2026-07-06 00:00:00 , National
- Apply before 2026-06-29 00:00:00 , International
Starting 2027-03-20 00:00:00

Apply anytime.

Language

English

TOEFL^® IBT

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PTE Academic

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IELTS

6.5

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Credits

288 alternative credits

Delivered

On Campus

Campus Location

Brisbane, Australia

Disciplines

International Business Public Relations View 31 other Bachelors in Public Relations in Australia

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

CRICOS code 003491G

A completed International Baccalaureate Diploma with at least 28 points. Send your results to QUT through your online IB account. QUTs institution code is 003148.

A completed United States of America High School Diploma with an overall grade point average of 3.00 on a 4 scale (where 2 = pass).
An aggregate score of 8 based on the best three A-Level subjects from General Certificate of Education (GCE) or Cambridge Higher School Certificate (HSC) Advanced (A2) Level.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Queensland University of Technology and/or in Australia, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

45000 AUD / year

≈ 45000 AUD / year
Domestic Applies to you

Applies to you

Citizens or residents

17400 AUD / year

≈ 17400 AUD / year

Additional Details

Commonwealth supported place (CSP) for domestic students.

Living costs

Brisbane

Australia

1402 - 2528 AUD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Business (Strategic Advertising and Public Relations).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career:

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Living costs

Brisbane

Funding

Scholarships Information

Available Scholarships

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