Overview
On the Fashion Marketing (Hons) course from Manchester Metropolitan University, you’ll learn how marketing teams shape brand identity, customer experience and business performance across everything from luxury fashion to start-ups. From day one, you will explore digital-first strategies including influencer marketing, personalisation, AI, user-generated content and omni-channel campaigns, gaining insight into how these tools drive engagement and loyalty.
As you develop this expertise, you will also study the full marketing lifecycle in a fashion context, building knowledge of product development, trend forecasting and consumer behaviour, while understanding the influence of socio-economic and cultural forces on customer decisions.
A career as unique as you
Graduates will go on to undertake a range of marketing roles such as sustainable sourcing allocator, e-commerce executive, customer relationship executive, social media manager, marketing assistant and PR.
Programme Structure
Courses include:
- Global Fashion Industry - Marketing
- Branding Marketing Communications
- Marketing
- Career Readiness
- The Global Consumer
- Fashion X
Key information
Duration
- Full-time
- 36 months
Start dates & application deadlines
- Starting
- Apply before
-
Language
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Credits
Delivered
Campus Location
- Manchester, United Kingdom
Disciplines
Marketing Fashion Design View 164 other Bachelors in Fashion Design in United KingdomWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- 112-120 UCAS tariff points.
- GCE A levels - grades BBC or equivalent
- Pearson BTEC National Extended Diploma - grade DMM
- Access to HE Diploma - Pass overall with a minimum 112 UCAS Tariff points
- UAL Level 3 Extended Diploma - grade of Merit overall
- OCR Cambridge Technical Extended Diploma - grade DMM
- IB Diploma with minimum 28 points overall or 112 UCAS Tariff points from three Higher Level subjects. If you plan to meet the Level 2 course requirements through your IB Diploma you will need to achieve Higher Level 4 or Standard Level 5 in English and Higher Level 4 or Standard Level 4 in Mathematics
Tuition Fees
-
International Applies to you
Applies to youNon-residents20000 GBP / year≈ 20000 GBP / year -
Domestic Applies to you
Applies to youCitizens or residents9790 GBP / year≈ 9790 GBP / year
Living costs
Manchester
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Fashion Marketing (Hons).
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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