Overview
The Bachelor's degree programme in Marketing and Sales at CAMPUS 02 University of Applied Sciences provides you with a broad knowledge in the core areas of business administration, and combines this with specific skills in marketing and sales management. The central topics include: Marketing & Sales Management, Consumer Behavior, Market Research, Sales Performance, Communication Management, Controlling and AI Data Analytics.
During their studies, students learn to design strategies and actively and purposefully use tools and data to reach customers across all channels. This is because customers expect a quick solution tailored to their individual needs more than ever before.
Whether full-time or part-time - you can expect well-founded content, state-of-the-art teaching methods and a perfect combination of theory and practice.
During your studies, you can expect real-life practical projects with companies, which will give you the opportunity to apply your knowledge directly. An integrated work internship will also give you valuable insights into the world of work and international options such as a semester abroad or an internship abroad will also strengthen your intercultural skills. In addition to the compulsory courses, you have the opportunity to choose from a wide range of electives to customise your studies to your individual interests.
Programme highlights:
- Modern curriculum with a digital focus
- Experts from the business world
- Flexibility through classroom and online teaching
- Individuality through freely selectable electives
- Practical relevance through sales training and projects
- Internship at home or abroad
- Semester abroad possible
Career Opportunities
Possible career fields include:
- Sales Manager
- Marketing Manager
- Social Media & Content Marketing Manager
- Account Manager
- Product & Brand Manager Manager
Get more details
Visit programme websiteProgramme Structure
Courses include:
- Fundamentals in Marketing
- Fundamentals in Sales
- B2B Marketing
- Consumer Behaviour
- Project Management
- Decision Making Management
- Sales Psychology
- Communication and Presentation
- Fundamentals in Economics
- Business Administration
- AI Driven Data Analytics
- Growth Hacking
Check out the full curriculum
Visit programme websiteKey information
Duration
- Full-time
- 36 months
- Part-time
- 36 months
Start dates & application deadlines
- Starting
- Apply before , EEA/EU
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- Starting
- Apply before , International
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- Full-time programme starts in October
- Part-time programme starts in September
- Early bird deadline of application: 31 March
- For EU/EEA: the deadline is 31 May
- For non/EU/EEA: the deadline is 28 February
Language
Credits
Delivered
Campus Location
- Graz, Austria
Disciplines
Marketing Digital Marketing Marketing ManagementExplore more key information
Visit programme websiteWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
We are not aware of any English requirements for this programme.
Other requirements
General requirements
- General university entrance qualification or
- Passing a suitable university entrance qualification examination or
- A relevant professional qualification (apprenticeship etc.) with an additional examination
Please note that the part-time mode of study is taught partly in English and partly in German. The full time mode of study can be taught fully in English.
- English language skills at level B2 of the Common European Framework of Reference for Languages (for the English-language Bachelor's programme)
- German language skills at level B2 of the Common European Framework of Reference for Languages (for the German-language Bachelor's programme)
Student Insurance via Studyportals Partner
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.
Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at CAMPUS 02 University of Applied Sciences and/or in Austria, please visit Student Insurance Portal.
Make sure you meet all requirements
Visit programme websiteTuition Fees
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International Applies to you
Applies to youNon-residents11000 EUR / year≈ 11000 EUR / year -
EU/EEA Applies to you
Applies to youEU/EEA Nationals726 EUR / year≈ 726 EUR / year
Additional Details
- € 363.36 per semester + €25,20 contribution to Students Union
- For non-EU/EEA students who don't have a Residence Permit the tuition is € 5,500 per semester
Living costs
Graz
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Check for any work restrictions
Visit programme websiteIn order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find Bachelor's scholarship opportunities for Marketing and Sales.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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