Overview

The Business (Marketing) (Hons) programme from South East Technological University modules are designed to develop the knowledge and skills required in a marketing professional. The programme includes lab work, seminars, case studies and live projects that are designed to provide the competencies required to be a successful marketer. It also uses an innovative blend of real-world situations and problems to assist participants in exploring the opportunities of the digital environment.

Career opportunities:

Graduates of this degree will be very well-positioned to pursue a career in many marketing related areas such as:

Advertising
Brand Management and digital branding
Digital Marketing (website design/ social media/online promotions/email marketing)
Marketing Research
Sports Sponsorship
Sales Management
Customer Relationship Management
Marketing Communications and Public Relations
International Marketing Management
Teaching

Get more details

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Programme Structure

Courses include:

Business Strategy
Digital Economy
International Marketing
International Corporate Strategy
Brand Management & Virtual Communities
Contemporary Advertising

Check out the full curriculum

Visit programme website

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-09-08 00:00:00
- Apply before 2026-07-31 00:00:00 , EEA/EU
- Apply before 2026-07-31 00:00:00 , National

More details

The deadline for International (non-EU) students is June 1st.

Language

English

TOEFL^® IBT

70

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PTE Academic

50

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OTE

111

IELTS

5.5

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4.9/5 student rating

Credits

240 ECTS

Delivered

On Campus

Campus Location

Waterford, Ireland

Disciplines

Business Administration Marketing View 44 other Bachelors in Marketing in Ireland

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

70

Schedule TOEFL®

PTE Academic

50

Schedule a PTE test!

OTE

111

IELTS

5.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

2 subjects: H5
4 subjects: O6/H7
English or Irish: O6/H7
Mathematics: O6/H7

Language recommendations for Bachelor of Business (Hons)

Irish: H5 in Irish
French: O3/H6 in French
German: O3/H6 in German
Spanish: O3/H6 in in Spanish
Spanish Ab Initio: For those starting Spanish as a beginner there are no special requirements
Chinese: No special requirements
QQI FET/FETAC Entry
Advanced Entry - Years 2,3,4 or 5
Non-EU Applicants
Mature Entry Route

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at South East Technological University and/or in Ireland, please visit Student Insurance Portal.

Make sure you meet all requirements

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

13500 EUR / year

≈ 13500 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

819 EUR / year

≈ 819 EUR / year

Additional Details

�3,000 student contribution

Living costs

Waterford

Ireland

670 - 1050 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check for any work restrictions

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Business (Marketing) (Hons).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career opportunities:

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

EU/EEA Applies to you

Additional Details

Living costs

Waterford

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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