Overview
How do you launch a successful marketing career in a digital-first world?
At Kent Business School, you’ll explore how to build brands, connect with audiences, and use data to make ethical and strategic decisions.
Our BSc Business and Marketing course combines critical thinking with real-world practice. Opportunities to work on live briefs, pitch to clients, and analyse consumer data across platforms like TikTok, Instagram and YouTube are examples of learning methods that simulate a real career experience.
You’ll explore topics from digital strategy to consumer behaviour and can tailor your degree through specialist modules or a year in industry.
Accredited by the Chartered Institute of Marketing (CIM), this course helps you graduate career-ready with professional recognition.
Whether you're driven by creativity, curiosity or commercial ambition, you’ll gain the insight and practical skills to thrive in a fast-evolving, digital-first world.
Programme Structure
Courses include:
- Management
- Financial Accounting for Decision Makers
- Skills for a Sustainable Tomorrow
- Economics for Business
- Marketing
- Business Analysis Tools
Key information
Duration
- Full-time
- 36 months
- Part-time
- 72 months
Start dates & application deadlines
- Starting
- Apply before
-
Language
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- 4.9/5 student rating
Credits
Delivered
Campus Location
- Canterbury, United Kingdom
Disciplines
Business Administration Marketing View 1216 other Bachelors in Business Administration in United KingdomWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
A level
- ABB
Access to HE Diploma
- The University welcomes applications from Access to Higher Education Diploma candidates for consideration. A typical offer may require you to obtain a proportion of Level 3 credits in relevant subjects at merit grade or above.
BTEC Nationals
- Distinction, Merit, Merit
International Baccalaureate
- 128 Tariff points
Tuition Fees
-
International Applies to you
Applies to youNon-residents20700 GBP / year≈ 20700 GBP / year -
Domestic Applies to you
Applies to youCitizens or residents9790 GBP / year≈ 9790 GBP / year
Additional Details
Part-Time Tuition fees per year:
- UK: £4,895
- International: £10,350
Living costs
Canterbury
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Business and Marketing (Hons).
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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