Overview

The Incorporated Bachelor Year Zero in Advertising and Marketing Communications BA (Hons) from De Montfort University International College combines the strategic side of marketing with the application of cutting-edge theory and techniques in creative areas such as social media, influencer marketing and campaign planning.

Key facts

Providing a solid theoretical underpinning of marketing as a discipline and how organisations use it, this programme will build upon contemporary techniques to provide knowledge and skills that are directly relevant and applicable to employers and industry best practices.

Accredited by the Chartered Institute of Marketing (CIM), the Institute of Data & Marketing (IDM) and the Chartered Institute of Public Relations (CIPR), this programme provides live industry campaigns on which you can apply your learnings and demonstrate your creativity, on top companies and brands such as Pall-Ex, Aston Martin, Samsung and Next.

With opportunities to participate in creative pitch competitions such as X-Culture and the CIM The Pitch, students from this course have reached the finals of these cross-university competitions every year for the last two years.

Your Pathways

The International Year Zero is the first year of the four year undergraduate course. IYZ is designed to help you gain extra skills in your subject area, as well as English Language, before you continue to year one of your chosen University undergraduate degree course.

Following successful completion of the IYZ, you will continue onto Year One of your degree directly with the University of your choice.

Programme Structure

Modules include:

Business Functions

Introduction to Accounting

Business Economics in Context

Understanding Management

Government and Society

Key information

Duration

Full-time
- 12 months

Start dates & application deadlines

Starting 2026-09-01 00:00:00

Apply anytime.
Starting 2026-11-01 00:00:00

Apply anytime.
Starting 2027-01-01 00:00:00

Apply anytime.
Starting 2027-04-01 00:00:00

Apply anytime.

Language

English

IELTS

5.5

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Delivered

On Campus

Campus Location

Leicester, United Kingdom

Disciplines

Communication Studies Marketing Advertising View 1004 other preparation in Marketing in United Kingdom

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

IELTS

5.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

One Term

IELTS 6.0 overall with 5.5 minimum in all components

Two Terms

IELTS 5.5 overall with 5.5 minimum in all components

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

13700 GBP / year

≈ 13700 GBP / year

Living costs

Leicester

United Kingdom

751 - 1426 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Oxford International offers a number of scholarship opportunities for students applying for an academic course under the Core Scholarship.

The scholarships are targeted at different regions around the world, awards range from partial contribution towards tuition fees to awards covering part or full pathway course fees at the international college.

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Incorporated Bachelor Year Zero in Advertising and Marketing Communications BA (Hons).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Key facts

Your Pathways

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Living costs

Leicester

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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