Overview
Internationally successful in Sales, Export & Marketing
Are you interested in the cross-cultural challenges created by the globalization of the world economy? Are you interested in working in the export sector or would you even like to go abroad and live an international life at least for a few years? The globalization and digitalization of the world economy create interesting challenges and opportunities to work in the export sector and internationally operating companies. Austria’s export economy has succeeded in setting international, sustainable standards and solutions in many fields, notably industrial plants, machinery, technological goods and services. These global operations generate a great demand for suitably qualified sales and marketing personnel. The bachelor’s degree program Global Sales and Marketing at the University of Applied Sciences Upper Austria is designed to provide its students with all the skills they need to meet this demand and is held entirely in English.
Career
Graduates of the Global Sales and Marketing bachelor’s degree program are qualified to work in a company of any size in any sector. A typical job description would be a management position responsible for the international business of a European company; this includes the post of product manager, key account manager or marketing, export and sales manager.
Programme Structure
Courses include:
Practical training in industrial sales management
B2B marketing for global business
Skills for export and international trade
Intercultural management
Technical basics for the B2B environment
Three foreign languages taught by native speakers
Social skills for handling key customers abroad
Key information
Duration
- Full-time
- 36 months
Start dates & application deadlines
- Starting
- Apply before
-
Language
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Credits
Delivered
Campus Location
- Steyr, Austria
Disciplines
Marketing Corporate Communication International Business View 4 other Bachelors in Marketing in AustriaWhat students do after studying
Academic requirements
According to Austrian law, all courses must be graded at least at 50% of the possible marks. Degrees with one or more subjects passed below 50% cannot be considered equal and the application will be rejected. Your GPA must be at least above 50% of the maximum score. In certain cases, a higher GPA is required.
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
University entrance qualification e.g. A-Levels, university pre-entry certificate, completed vocational matriculate exam
English Language Proficiency certificate (B2 level)
Student Insurance via Studyportals Partner
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Tuition Fees
-
International Applies to you
Applies to youNon-residents1454 EUR / year≈ 1454 EUR / year -
EU/EEA Applies to you
Applies to youEU/EEA Nationals728 EUR / year≈ 728 EUR / year
Additional Details
+ ÖH (Austrian Student Union) contribution
Living costs
Steyr
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
We offer a merit-based scholarship for international students as of the 2nd semester. For further information please look at our FAQ´s on the university website.
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Global Sales and Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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