
Overview
You can engage in the internship programme and future-proof your career acquiring transferable skills during your studies, to become specialists or managers in any industry; with careers including Digital Marketing Executive, Social Media Planner, Public Relations Officer, Marketing Communications Specialist, and Market Research Analyst.
Career Opportunities
Our graduates in Digital & Social Media Marketing can find themselves thriving in a diversity of organisations/companies, including:
- Digital Marketing Agencies
- Advertising and Media Companies
- Public Relations Agencies
- E-commerce Companies
- Marketing and Communications Departments within various organisations (private, public, and voluntary sectors)
- Traditional Marketing Agencies embracing digital transformations
Graduates can develop their career path in various positions, including:
- Digital Marketing Manager
- Social Media Strategist
- Content Marketing Specialist
- Marketing Manager
- Advertising Manager
- Market Research Analyst
- SEO/SEM Specialist
- Brand Manager
- Public Relations Manager
- Data Analytics and Insights Manager
- Media Planner
- E-commerce Marketing Manager
Get more details
Visit programme websiteProgramme Structure
Year 1
- Marketing in the Business Environment
- Advertising and Marketing Communications
- Digital Content Creation
- Social Media Strategy
- Digital Marketing Techniques
- Monitoring and Measuring in Digital Environments
Year 2
- Digital Marketing Strategy
- Data Analysis and Visualisation
- Managing Global Digital Brand Responsibility
- Consumer and Organisational Behaviour
- Sustainable Business Development
- Digital Customer Experience
Year 3
- Corporate Reputations and Ethics
- Strategic Marketing Management
- Marketing Research
- Innovative Change Management
- Consultancy Project
Check out the full curriculum
Visit programme websiteKey information
Duration
- Full-time
- 36 months
Start dates & application deadlines
- Starting
- Apply before
-
Language
Check IELTS test dates and locations. Book an IELTS test now!
Delivered
Campus Location
- Hanoi, Vietnam
Disciplines
Marketing Management Studies View 9 other Bachelors in Management Studies in VietnamExplore more key information
Visit programme websiteWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Check IELTS test dates and locations. Book an IELTS test now!
Other requirements
General requirements
Academic requirements
Aged 17 or over. One of the following qualifications:
- Vietnamese High School Diploma and Pathway to Staffordshire University Programme
- Pass 2 subjects at Advanced GCE (A-Level)
- An access programme passed at the required QAA-recognised standard for entry to Higher Education
- An award of the European Baccalaureate Diploma, with at least 60 percent overall; English at 60 percent
- An award of the International Baccalaureate Diploma with a minimum of 24 points; English at 4 points
English requirements
One of the following:
- A proficiency test within the last 2 years:
- IELTS (non UKVI): 6.0 overall with a minimum of 5.5 in each component; or
- TOEFL IBT: Listening: 17; Speaking: 20; Reading: 18; Writing: 17
- A proficiency test within the last 5 years:
- International Baccalaureate (taught in English) Pass in English B at Standard Level grade 5 or High Level grade 4; or
- IGCSE English: IGCSE English as a first or second language: Grade C; or
- Cambridge International English GCE O-Level/GCSE: English Language grade A – C
If you have not met one of the above requirements you need to complete IELTS Upper-Intermediate Course at BUV or equivalent.
You don’t need to provide evidence of English language proficiency if any of the following conditions apply: If you’re a UK national; If you’ve completed a full degree from a UK university.
*In case applicants would like to be considered for recognition of prior learning, interviews might be required (if applicable)
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at British University Vietnam and/or in Vietnam, please visit Student Insurance Portal.
Make sure you meet all requirements
Visit programme websiteTuition Fee
-
International
9031 USD/yearTuition FeeBased on the tuition of 9031 USD per year during 36 months. -
National
9031 USD/yearTuition FeeBased on the tuition of 9031 USD per year during 36 months.
- Fee estimated based on conversion of 1 USD = 25k VND*, Nov 2024
- Living costs are 6,400 - 8,500 USD/year
Living costs for Hanoi
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Scholarships available to all international students outside of Vietnam.
Check for any work restrictions
Visit programme websiteIn order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find Bachelor's scholarship opportunities for Digital Social Media Marketing (Hons).
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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