Overview

Learn end-to-end business processes in the sports industry, from financing to recruitment to creating a team brand with the Sport Marketing and Management programme at University of Canterbury .

Career opportunities

This degree will expand your sporting knowledge with business skills so you can go into professional leadership positions, from leading a club all the way up to a national sport organisation.

There is an increasing need for more graduates at all levels with knowledge of marketing and management in the sports industry.

Career pathways could include:

team manager

brand manager

events coordinator

sports executive.

Get more details

Visit programme website

Programme Structure

Courses include:

Principles of Marketing

Sport Management

Sport Coaching and Leadership

Sport, Business and Governance

Organisational Behaviour

Principles of Human Resource Management

Check out the full curriculum

Visit programme website

Key information

Duration

Full-time
- 36 months
Part-time
- 72 months

Start dates & application deadlines

Starting 2026-07-13 00:00:00
- Apply before 2026-07-07 00:00:00 , National
Starting 2027-02-22 00:00:00
- Apply before 2026-12-01 00:00:00 , International
- Apply before 2026-12-13 00:00:00 , National
Starting 2027-07-13 00:00:00
- Apply before 2027-05-01 00:00:00 , International

Language

English

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

80

Schedule TOEFL®

PTE Academic

50

Schedule a PTE test!

IELTS

6

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Credits

360 alternative credits

Delivered

On Campus

Campus Location

Christchurch, New Zealand

Disciplines

Marketing Sports Management View 7 other Bachelors in Sports Management in New Zealand

Explore more key information

Visit programme website

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

80

Schedule TOEFL®

PTE Academic

50

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

To enrol in the degree, you will need:

University Entrance (or equivalent). UC offers transition programmes for those who need help meeting these requirements.

If English is not your first language, you are also required to meet UC's Undergraduate language requirements. See how to provide your English language evidence to UC. If you need help meeting these requirements, or would like to practise your English skills before studying, UC offers English for Academic Purposes (EAP) language programmes.

As some of the courses within this programme involve working with children, a police check and interview will be completed at the beginning of these courses - you will be sent information on how to complete these at the appropriate time.

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at University of Canterbury and/or in New Zealand, please visit Student Insurance Portal.

Make sure you meet all requirements

Visit programme website

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

35750 NZD / year

≈ 35750 NZD / year
Domestic Applies to you

Applies to you

Citizens or residents

7844 NZD / year

≈ 7844 NZD / year

Additional Details

The ‘Tuition fee total’ is an estimate only. Your total study cost will depend on the courses you choose, and will include additional costs such as student levies, insurance, retakes, and other course-related costs.
$7,844 - $8,240 per 120 points (Domestic)

$35,750 - $38,850 per 120 points (International)

Living costs

Christchurch

New Zealand

1300 - 2000 NZD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check for any work restrictions

Visit programme website

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Sport Marketing and Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career opportunities

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Living costs

Christchurch

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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