Overview

It is among the countries witnessing fastest growth of retailing in terms of new stores opening and job creation. All these sectors require qualified and trained manpower in the relevant fields of Marketing and Retail Management

The Marketing and Retail Management programme from Horizon University College is intended to prepare students to comprehend basic marketing and retail management concepts and operations. As this program progress, it aims at making students understand various facets of marketing and retail management in the ever-changing business environment. BBA with concentration in marketing and retail management infuses pragmatism into the theory and empowers students to apply the concepts in work context. It also prepares students to pursue higher academic pursuits in the field of marketing and retail management.

Typical Job Titles

Marketing & Sales Executive
Distribution/ Logistics / Supply chain Executiv
Product Executive
Brand Executive
Media Planning /Buying / Selling Executive
Account Executive @ Marketing Communications Firm
Market Research Executive
Customer Relationship Executive
Digital/Social Media/Marketing Executive
Customer Relationship Executive

Programme Structure

Courses included:

Consumer Behavior

Integrated Marketing Communication

Retail Management

Logistics and Supply Chain Management

Retail Merchandizing and Pricing
Services Marketing

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-09-02 00:00:00
- Apply before 2026-08-30 00:00:00
Starting 2027-01-13 00:00:00
- Apply before 2027-01-11 00:00:00

Language

English

Credits

120 alternative credits

Delivered

On Campus

Campus Location

Sharjah, United Arab Emirates

Disciplines

Marketing Retail Management

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Academic requirements

GPA

Required

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Applicant should have minimum 60% average marks in the secondary school of UAE or its equivalent as per the International Grade Conversions published by World Education Services Inc. Student having any equivalent qualification from an institution in UAE must get the documents attested by the Ministry of Education and Youth. For qualifications obtained outside UAE, attestation is required from the relevant authorities of that country.
English Language Proficiency
Mathematics Proficiency
Personal Interview
MOE Equivalency

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Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Horizon University College and/or in United Arab Emirates, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

14347 USD / year

≈ 14347 USD / year
Domestic Applies to you

Applies to you

Citizens or residents

14257 USD / year

≈ 14257 USD / year
Applies to you

Applies to you

Free

Additional Details

For national students: 209,475 AED per full program (Full time and Part time)

Living costs

Sharjah

United Arab Emirates

3400 - 5200 AED / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing and Retail Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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