Overview

The Advertising and Brand Creativity course from Auckland University of Technology is about thinking laterally and developing effective brand and product campaigns. You start with a blank piece of paper, do the hard work to get to a great idea and then choose various media to create a campaign. AUT is the only New Zealand university that teaches advertising creativity specifically and at degree level.

Career opportunities:

Majoring in advertising creativity will prepare you for a wide range of roles, including:

Account director or planner
Art director
Copywriter
Digital creative or strategist
Media buyer/planner
Strategic planner
Web content creator
Marketing manager

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Programme Structure

Modules:

Advertising and Brand Analysis

Advertising and Brand Creativity

Creative Principles and Strategy

Visual Communication

Applied Creative Strategies

Check out the full curriculum

Visit programme website

Key information

Duration

Full-time
- 36 months

Start dates & application deadlines

Starting 2027-02-23 00:00:00
- Apply before 2026-11-23 00:00:00 , International
Starting 2027-07-13 00:00:00
- Apply before 2027-04-13 00:00:00 , International

More details

International students: We recommend applying at least three months before the start of the programme to have the best chance of securing a place in your preferred programme.

Domestic students: Apply well before the semester starts to have the best chance of securing a place in your preferred programme.

Language

English

TOEFL^® IBT

80

Schedule TOEFL®

PTE Academic

50

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

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98 accuracy using real exam data
4.9/5 student rating

Credits

360 alternative credits

Delivered

On Campus

Campus Location

North Shore, New Zealand

Disciplines

Digital Media Advertising

Explore more key information

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

80

Schedule TOEFL®

PTE Academic

50

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Apply if you have one of the following:

CIE (University of Cambridge International Examination)

IB (International Baccalaureate)

New Zealand Steiner Education (Level 3): A completed Steiner School Certificate Level 3, including 9 points in each of 3 approved subject areas, 8 points in literacy (4 writing/4 reading), and 9 points in numeracy

Accelerated Christian Education (ACE) Level 3 Certificate (Year 13): A completed ACE Year 13 Certificate which includes at least four subjects designated Level 3 and passes in Algebra 1 (1097-1108) and English 1 (1097-1108)

Christian Education New Zealand (CENZ) Level 3 Certificate: A completed CENZ Level 3 Certificate which includes at least four subjects designated Level 3 and passes in Algebra 1 (1097-1108) and English 1 (1097-1108)

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Auckland University of Technology and/or in New Zealand, please visit Student Insurance Portal.

Make sure you meet all requirements

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

35700 NZD / year

≈ 35700 NZD / year
Domestic Applies to you

Applies to you

Citizens or residents

7187 NZD / year

≈ 7187 NZD / year

Additional Details

Domestics: $8,379 - $9,450 (for 120 points)

International: $36,892 (for 120 points)

Funding

Check for any work restrictions

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Advertising and Brand Creativity.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career opportunities:

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

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