Broadcast Journalism Addis Ababa University

Overview

The Broadcast Journalism program at Addis Ababa University aims to equip students with knowledge of media, the skills of journalism and mass communication theories. The initial emphasis is on journalism with students choosing broadcast media with its Radio/TV journalism concentrations. The program also emphasizes the integration of critical journalism with media theory, democracy theory and development theory.

Key features

• Develop within AAU self-reliant capacity in terms of manpower and infrastructure and make itself the centre of excellence in journalism and communication.

• Produce adroit journalists that could play a significant role in the democratization process of the country
• Train researchers who conduct public opinion pools and organizational social media audits
• Produce scholars that can analyze and gain insights of communities, cultures, lifestyles and values of audiences.
• Strengthen quality teaching and research in journalism and communication education and practice.
• Produce graduates who go beyond ordinary journalistic skills and practices by way of relating knowledge to political, economic and social processes in Ethiopia
• Produce professionals that are capable of analyzing, theorizing and leading the media and communication industry in the country.
• Harvest scholars who demonstrate a deep understanding of, and enduring inquisitiveness about, the critical concepts and principles of knowledge claims in subject matter and field communication