Event Management (Honours) Munster Technological University

Overview

The events sector is a dynamic and rapidly evolving field encompassing a wide range of activities such as conferences, festivals, concerts, and sporting events. With the increasing global recognition of event management as a profession, there is a growing demand for skilled professionals capable of managing events across various sectors, including private, public, and non-profit organisations.

This three-year Bachelor of Arts in Event Management (Honours) programme at Munster Technological University is designed to provide students with a comprehensive foundation in event management principles, complemented by essential business skills. The curriculum includes specialised modules such as Event Risk Management, Event Project Management, Event Production & Design, Event Fundraising & Sponsorship, and Event Operations Management. These modules are paired with core business courses focusing on marketing, financial management, and entrepreneurship.

In the first year, students embark on their practical journey through a module called Events Industry Practice, where they volunteer at various festivals and events, gaining invaluable hands-on experience. This practical engagement is supported by academic credits, ensuring that students can apply theoretical concepts in real-world settings. The second year introduces a Digital Marketing module, where students have the opportunity to participate in competitions like the National Smarter Travel Campus Awards, showcasing their skills and creativity.

The final year culminates in a student-led event, allowing learners to apply their accumulated knowledge and skills in a practical context. During the Event Operations Management module, students collaborate as an events team, planning, implementing, and managing all aspects of a live event, including marketing campaigns and stakeholder engagement. This hands-on experience not only enhances project management and risk assessment skills but also fosters teamwork and deadline adherence in a lively environment.

Moreover, the programme incorporates a focus on the broader impact of events, examining their economic, social, and environmental implications through modules such as Event Impact and Sustainable Development. Students also benefit from regular Masterclasses led by industry experts and have the opportunity to visit some of Ireland's premier event venues, arenas, and stadiums.

A distinctive feature of this Honours degree is the mentored paid work placement offered at the end of the programme. This placement provides students with opportunities to gain professional experience in various areas, including events, conferencing, festivals, and marketing agencies during the peak summer season. The programme's placement team has strong connections within the industry, facilitating valuable summer placements both domestically and internationally with leading event companies and festivals.

Tuition Fee Breakdown

The tuition fees for the Bachelor of Arts in Event Management (Honours) are structured as follows:

• International Students: €13,500 per year
• European Students: €819 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Careers with Event Management (Honours)

Graduates of the programme can pursue various career paths in the events industry, including roles such as:

• Event Manager
• Event Coordinator
• Events Executive
• Conference and Events Sales Executive
• Fundraising Coordinator

Starting salaries in these positions typically range from €25,000 to €40,000, with numerous opportunities for advancement within the industry.