Business and Marketing Management (Stage 3) (Hons) University of Sunderland

Overview

Join our well-established undergraduate course at Stage 3 (final year) and top-up your existing qualification to a full degree in just one year of study.

BA Business and Marketing Management (Stage 3) (Hons) at  University of Sunderland forms part of our suite of business courses. Compared to the core Business Management course, it has a greater focus on skills and knowledge related to marketing. Modules studied include marketing strategy, strategic integrated marketing communications, consumer psychology, managing projects, strategic management and e-marketing strategy.

Why us?

• ‘World-leading' research in Business, according to the Latest Research Excellence Framework (REF)
• The Sunderland Business School is a member of ‘The Association of Business Schools’
• Accredited by The Chartered Institute of Marketing (CIM)
• Delivers the key aspects of Marketing in an international and business focused context

• Our undergraduate Business and Management courses are ranked 1st (of 14 institutions, 201 respondents) for Overall Engagement (UKES, 2020)
• An excellent route for students to expand their business education and focus upon marketing as key discipline
• A strong mix of academic discussion and real world case studies to expand critical thought and discussion