Advertising and Branding (Hons) Sunway University

Overview

Students will acquire the necessary depth and breadth of specialised and contextual knowledge to address a range of appropriate advertising problems in the industry.

Key features

It is intended for those who wish to become advertising experts within the advertising industry. The subject combines Advertising, Communication, Design, Contextual Studies and Professional Studies with technologies and processes in a coherent and relevant manner. 

The Advertising and Branding (Hons) degree programme from Sunway University aims to produce world-class graduates with a focus on competencies in creativity, critical thinking and entrepreneurial thinking, skills that are transferable across mediums, media and settings.

On successful completion of the programme, the graduates will be awarded a degree from Lancaster University. They will be awarded two certificates, making them graduates of both Sunway University and Lancaster University.

Career Prospects

• Creative director

• Art director

• Brand manager

• Advertising account executive

• Copywriter

• Social media manager

• Creative production manager

• Account planner

• Media planner

• Web media advertising specialist

• Editors

• Strategists