Overview

The New Media programme from BahçeÅŸehir University (BAU) is created to train the next generation of digital storytellers, content strategists, social media architects, transmedia producers, immersive media designers, and creative technologists who shape public conversation, brand experiences, and cultural narratives across platforms in one of the world’s most digitally connected societies with over 75 million internet users, the highest TikTok and Instagram penetration in Europe, and Istanbul emerging as a global hub for digital advertising, influencer marketing, and OTT content.

Careers

Graduates of the English-medium Bachelor of New Media enjoy near-perfect employment and freelance opportunities in Turkey’s explosive digital creative economy. They are instantly hired as digital content producers, social media managers, creative directors, transmedia producers, motion designers, AR/VR creators, podcast producers, live-stream directors, and brand strategists by global platforms’ Turkey offices (Netflix, YouTube, TikTok, Instagram, Spotify), leading advertising and digital agencies (WPP, Publicis, Dentsu, Havas), television and streaming platforms (BluTV, Gain, Exxen, TV8, Acun Medya), influencer and talent agencies, esports organizations, major brands’ in-house creative teams (Trendyol, Hepsiburada, LC Waikiki, Turkish Airlines, Pegasus), and gaming companies.

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Programme Structure

Courses include:

New Media Theories

Digital Content Production

Social Media Management

Web Design and Development

Interactive Media

Multimedia Production

Check out the full curriculum

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Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-09-01 00:00:00
- Apply before 2026-08-01 00:00:00
Starting 2027-02-01 00:00:00
- Apply before 2026-11-01 00:00:00

Language

English

TOEFL^® IBT

72

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PTE Academic

55

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Credits

240 ECTS

Delivered

On Campus

Campus Location

Istanbul, Turkey

Disciplines

Media Studies & Mass Media View 13 other Bachelors in Media Studies & Mass Media in Turkey

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

72

Schedule TOEFL®

PTE Academic

55

Schedule a PTE test!

Other requirements

General requirements

The first step is to create an application through the application portal. After you have completed all the required information that we need, your application will be evaluated based on the country and programme requirements.

Passport

High School Diploma (original copy)

High School Transcript (original copy and must contain all the years)

Translation of the high school documents in case they are not neither in English or Turkish

1 Passport size photograph

Language Proficiency Result (if any)

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

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Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Bahçeşehir University (BAU) and/or in Turkey, please visit Student Insurance Portal.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

6800 USD / year

≈ 6800 USD / year
Domestic Applies to you

Applies to you

Citizens or residents

6800 USD / year

≈ 6800 USD / year

Living costs

Istanbul

Turkey

2000 - 3240 TRY / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check for any work restrictions

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for New Media.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Careers

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

Istanbul

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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