Overview

Marketing (Hons) at Ulster University is all about understanding people - identifying needs, solving problems, and creating products or services that meet those needs. Studying BSc Hons Marketing in the dynamic and welcoming city of Derry~Londonderry, will give you the tools to communicate the right message to the right audience through the right channels - an essential skill for success in today’s fast-paced business world.

Key facts

The course will be taught using a variety of methods and assessments. You will have weekly lectures covering the main topics as well as smaller tutorials where you will get the chance to interact with your fellow students and ask any questions you may have to your tutor. There will also be seminars and talks from guest speakers from business and industry.

Assessment will include a mixture of written exams, presentations, essays and group projects. These will help develop transferable skills that employers want including communication, teamwork, critical thinking, creativity and flexibility.

Programme Structure

Courses include:

Consumer Behaviour

Entrepreneurial Business Venturing

Marketing Management in Practice

Creativity in Communications

Sales and Events Marketing

Digital Analytics Skills

Key information

Duration

Full-time
- 36 months

Start dates & application deadlines

Starting 2026-09-21 00:00:00
- Apply before 2026-06-30 00:00:00

Language

English

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

80

Schedule TOEFL®

PTE Academic

59

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

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Credits

360 alternative credits

Delivered

On Campus

Campus Location

Derry, Ireland

Disciplines

Marketing View 44 other Bachelors in Marketing in Ireland

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

80

Schedule TOEFL®

PTE Academic

59

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A level Grades CCC or equivalent

RQF Pearson BTEC Level 3 National Extended Diploma/ OCR Cambridge Technical Level 3 Extended Diploma: award profile MMM

Irish Leaving Certificate: 96 UCAS tariff points to include a minimum of five subjects (four of which must be at higher level) to include English and Maths at H6 if studied at Higher level or O4 if studied at Ordinary Level.
Scottish Advanced Highers: Grades DDD

Scottish Highers: Grades CCCCC
Overall International Baccalaureate profile minimum 24 points (12 at higher level)

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Ulster University and/or in Ireland, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

17010 GBP / year

≈ 17010 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

4855 GBP / year

≈ 4855 GBP / year

Additional Details

England, Wales, Scotland and the Islands students fee - 9,250 per year

Living costs

Derry

Ireland

650 - 1000 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing (Hons).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Key facts

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Student Insurance via Studyportals Partner

Tuition Fees

International Applies to you

Domestic Applies to you

Additional Details

Living costs

Derry

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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