Digital Marketing (Part Time) Technological University Dublin

Overview

The Bachelor of Arts in Digital Marketing (Part Time) at Technological University Dublin is a contemporary course tailored to meet the increasing demands of the digital economy. With a focus on practical skills and industry relevance, this degree prepares students for careers in various sectors, including technology, advertising, and communications. The programme spans three years, offering a mix of online and on-campus learning, which allows students to adapt their studies to fit their personal and professional lives.

Why Digital Marketing at Technological University Dublin?

Technological University Dublin is renowned for its commitment to providing high-quality education that aligns with industry needs. The university boasts strong connections with local and international businesses, ensuring that students gain insights from real-world applications. Its innovative approach to digital marketing education, combined with state-of-the-art facilities, positions graduates to excel in a competitive job market.

Tuition Fee Breakdown

The annual tuition fees for the Bachelor of Arts in Digital Marketing (Part Time) are as follows:

• International Students: €1,825 per year
• European Students: €1,825 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The course structure includes a variety of modules designed to enhance students' understanding of digital marketing principles and practices. The syllabus is divided into six semesters, covering essential topics such as:

• Behavioural Studies
• Introduction to Digital Marketing
• Marketing Technology Landscape
• Consumer Behaviour
• Applied Global Digital Marketing
• Social Media Marketing and Global PR
• Data Analytics and Visualisation
• Web/App Design & Optimisation

Each semester includes both mandatory and elective modules, allowing students to tailor their learning experience to their interests and career goals.

Careers with Digital Marketing

Graduates of the Bachelor of Arts in Digital Marketing (Part Time) can pursue a variety of career paths. Alumni have found success in roles such as:

• Social Media Managers
• Content Creators
• Digital Marketing Specialists
• Advertising Executives
• Community Managers

With the skills acquired during the programme, graduates are well-equipped to enter the fast-paced world of digital marketing and contribute to the growth of businesses in diverse industries.