Digital Media and Marketing

Overview

From blockchain to virtual reality to artificial intelligence, media and marketing managers are helping to shape future trends.

By the time they graduate from this  Digital Media and Marketing programme from the University of Europe for Applied Sciences, Germany , the students have the competencies and leadership skills needed to work at an international level. 

Additionally, they’ll have well-founded interface knowledge in business administration/economics, media, communication and management competence.

• Practice-oriented work with media tools developed from the first semester

• Individual support in small groups and in a family atmosphere

• Optimal career prospects through freely selectable in-depth modules

• Exclusive practical projects with partners from media management, business (from medium-sized companies to international corporations) non-profit organisations, agencies

Excursions

• Semester abroad to deepen international competences

• Renowned lecturers from science and practice

• Research options through current tasks of the lecturers and the cooperation partners from practice (e.g. bachelor thesis projects)

• High and diversified employability due to a visionary and differentiated curriculum concept

• To ensure our students become visionary leaders in these areas, as well as subjects such as big data, Internet of Things, transnational PR, voice marketing and programmatic advertising, UE has designed a degree that will provide them with expert knowledge that helps them stay ahead of their competitors.