Overview

We’ll give you practically focused learning experiences and industry insight, developing you into a well-rounded marketing professional.

You will study areas such as:

consumer psychology and behaviour

the interface of business with society and culture

business economics

strategic management

market research

The Marketing (Hons) programme at University of Bradford reflects the latest developments in this fast-moving field - you will learn from researchers at the cutting edge of the subject, as well as experienced marketing professionals.

You’ll also gain an in-depth understanding of how marketing fits into the broader context of business and management.

Career prospects

Our Marketing degree is good preparation for a career in marketing management, marketing research, retail marketing, direct marketing or marketing-related fields.

Among the organisations to have recently employed our graduates are the BBC, Santander, Mondelez International, Mars, EuroDirect, Princes Foods and Great Rail Journeys.

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Programme Structure

Courses include:

Marketing Management and Strategy in a Digital World

Consumer Behaviour and Digital Insights

Integrated Marketing Communications

Digital and Social Media Marketing

Entrepreneurship and Employability

Business Law and Ethics

Organisational Design and Analysis

Check out the full curriculum

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Key information

Duration

Full-time
- 36 months

Start dates & application deadlines

Starting 2026-09-15 00:00:00
- Apply before 2026-07-01 00:00:00

Language

English

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

80

Schedule TOEFL®

PTE Academic

62

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

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4.9/5 student rating

Credits

360 alternative credits

Delivered

On Campus

Campus Location

Bradford, United Kingdom

Disciplines

Marketing Digital Media Digital Marketing View 186 other Bachelors in Digital Marketing in United Kingdom

Explore more key information

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

80

Schedule TOEFL®

PTE Academic

62

Schedule a PTE test!

IELTS

6

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Typical offer - 112 UCAS tariff points.
A levels BBC - there are no subject specific requirements.
T levels Merit - there are no specific subject requirements.
BTEC Extended Diploma DMM - there are no subject specific requirements.
Applicants on Access Programmes Meet UCAS tariff of 112 points. There are no subject specific requirements.
International Baccalaureate Requirements 112 points to include at least 2 HL subjects plus HL 3 or SL 4 in Maths.
Plus minimum of GCSE English and Mathematics at grade C or 4 (equivalents accepted).

Make sure you meet all requirements

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

16100 GBP / year

≈ 16100 GBP / year
Domestic Applies to you

Applies to you

Citizens or residents

9790 GBP / year

≈ 9790 GBP / year

Living costs

Bradford

United Kingdom

713 - 1353 GBP / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check for any work restrictions

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing (Hons).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Career prospects

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

Bradford

Funding

Check for any work restrictions

Scholarships Information

Available Scholarships

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