The aim of the Marketing program of the Istanbul Bilgi University is to offer students, who have a solid background in management and business, a thorough marketing education specializing in topics such as brand management, services marketing, pricing, distribution channels, marketing communication, marketing research and global marketing. In this increasingly competitive global environment, marketing undergraduate program aims to educate and train innovative, competitive, intellectual, marketing managers with proficiency in foreign languages who will gain success in local and global markets.
Additionally, in our age due to creating distinctive competencies, companies that are bounded to have marketing orientation as a corporate culture, experts working in different functional areas must have an understanding of marketing technology and contribute to the long term vision of their companies. In all sectors, providing this marketing orientation and also possessing experts specialized in marketing area, the firms will be able to have a stronger hold within the global arena.Starting in
You can apply until:
Everyone
Always verify the dates on the programme website.
Courses include:
Minimum required score:
The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.
Minimum required score:
The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks.
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.