Marketing (Consumer Psychology) (Hons) Birmingham City University

Overview

What's covered in the course?

This course is also fully recognised by Chartered Institute of Marketing (CIM). This helps to ensure content remains fresh, relevant and full of key industry insight making you industry-ready the second you graduate. Plus, you receive the maximum possible exemptions from the CIM Professional Diploma Our alignment with the Chartered Institute of Marketing (CIM) ensures our course content remains fresh, relevant and full of key industry insight making you industry-ready the second you graduate.Marketing (Consumer Psychology) (Hons) is offered at Birmingham City University.

As one of six marketing degrees this course is distinct in that it offers you a set of pathways that you can choose from irrespective of the programme that you entered on. This allows you to develop additional specialist skills of your choice and career aspirations, alongside the core underpinning market concepts you will need in practice.

Your programmes will provide you with specific business knowledge and skills, appropriate to graduate careers in marketing. Our specialist pathways will enable you to reflect on the dynamism and vibrancy of the business environment, enhancing your career prospects in the process.

Why Choose Us? 

• This degree course is accredited by the Chartered Institute of Marketing (CIM). This means that the course is as professionally relevant and up-to-date as possible, taking into account the very latest developments in the profession.
• On all of our courses you will gain a professional focus and real world experience of marketing, ensuring you are equipped to make an immediate impact in the business world. You have the opportunity to embark on a year-long professional placement as part of your degree course.
• Recognising the global scope of marketing, all our courses have an international focus. This is embedded throughout the curriculum, giving you the opportunity to transform your experience with us into a global one. There are a variety of exciting possibilities open to you, including our many overseas study exchange programmes.