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International Marketing (Hons), B.A.

  • Application Deadline
  • 48 months
    Duration
University rank #601 (WUR) Glasgow, United Kingdom
Combining traditional and digital marketing, our International Marketing (Hons) programme of Glasgow Caledonian University will provide you with the knowledge and expertise required for a successful career locally or internationally.
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Overview

Marketing involves almost every aspect of an organisation, from advertising, sales, market research and new product development to the creation, promotion and protection of a company brand. Through understanding customers and their needs and desires a company can make itself, its goods or its services irresistible to consumers.

Our excellent industry links provide you with opportunities to engage in real life projects and case studies, putting into practice the theory learned throughout the International Marketing (Hons) programme of Glasgow Caledonian University.

Key facts

You will gain a sound understanding of specific aspects of marketing, leading to a wide range of career options.

A recent development to the International Marketing programme is the inclusion of digital and data analytic modules to enhance employability and meet the needs of a digitally evolving sector.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses included:
  • Principles of Marketing

  • Enterprising Behaviours for the Business Professional

  • International Economic Issues and Challenges

  • Marketing

  •  Design and Creativity

  • Fundamentals of Financial Management

English Language Requirements

You need the following IELTS score:

  • Minimum required score:

    6

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

General Requirements

Year 1

  • SQA Higher: BBBBB including English plus Nat 5 Maths at C
  • A level: BCC PLUS GCSE Maths and English at C/4
  • ILC Higher: H2, H2, H3, H3, H3, including English at H2 or above PLUS Maths at O1
  • IB Diploma: 25 points must include Maths
  • BTEC: Level 3 Extended Diploma in relevant subject at DMM PLUS GCSE Maths and English at C/4
  • SWAP: Access to Humanities at BBB

Studyportals Tip: Students should consider taking one of the Pre-Bachelor's below. these courses will be necessary if:

  • You are considered ineligible for admission
  • You need to improve your academic, study, research or language skills

Tuition Fee

  • International

    12250 GBP/year
    Tuition Fee
    Based on the original amount of 12250 GBP per year and a duration of 48 months.
  • EU/EEA

    1820 GBP/year
    Tuition Fee
    Based on the original amount of 1820 GBP per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.
  • RUK: £9250 

Living costs for Glasgow

  • 620 - 1020 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

We provide high-quality education for a fair price; as the University for the Common Good, we are committed to offering accessible higher education for talented students by keeping our tuition fees low and providing a generous scholarship package of over £2.5 million per year.

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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