Communication Lakeland University

Overview

Throughout the Communication course from Lakeland University when it comes to communication, dramatic change is ongoing, and the traditional ways of reaching an audience simply aren't sustainable – at least on their own. Here at Lakeland University, we are on the cutting edge of the Communication Revolution, and you will be too.

It's a new media world, and the way we choose to address that fact is by making 'new media' the center piece of the puzzle for our Communication major. We've got something new going on, because the curriculums at other colleges and universities just isn't cutting it. They haven't caught on, and we have. 

Students who have successfully completed a B.A. in Communication from Lakeland University should be able to:

• Communicate effectively in informative, persuasive, and group public speaking situations.
• Create messages appropriate to the audience, purpose, and context.
• Use and discuss key communication & new media concepts and terminology.
• Critically analyze discourse.
• Write original works in accordance with professional, industry, or graduate school expectations.
• Create effective communications in digital and new media contexts.
• Develop and implement communication strategies to engage a broader community beyond the classroom setting.
• Practice ethical communication principles to communicate in a diverse and globally connected society.