Overview

Through the Digital Business Management BA program from Ostbayerische Technische Hochschule Regensburg you will be familiar with technical solutions, be able to evaluate them from a business perspective and be aware of the ethical implications.

The Bachelor's degree program in Digital Business Management prepares you optimally for a specialist or management career in the context of digital transformation.

Thanks to the broad range of modules on offer in the degree program, you will be versatile at the interface of "Technology - Business Administration - Social Responsibility".

Courses within the degree program include, for example

Digital business models
Future Work Skills
Communication skills
Application-oriented AI & AI literacy
Business simulation game
Digital practice project
User & customer experience

Career opportunities:

You can apply and deepen your knowledge of business administration, technology and future skills in numerous case studies, project work and practical semesters as part of your studies. We also make you fit in English. You can apply for the "Digital Skills" certificate from the additional course of the same name at the Regensburg School of Digital Sciences at the end of your studies without having to attend any further courses.

Accreditation

Accreditation was awarded by the Internal Accreditation Commission.

Programme Structure

Courses include:

Mandatory General Studies Elective Module
Digital Intra- & Entrepreneurship
Business Game
IT-Law
Digital Transformation and Process Mangement
Academic Working Skills
Digital Business Models
Digital Marketing

Key information

Duration

Full-time
- 42 months

Start dates & application deadlines

Starting 2026-10-01 00:00:00
- Apply before 2026-07-15 00:00:00

Language

German, Partially taught in English

Credits

210 ECTS

Delivered

On Campus

Campus Location

Regensburg, Germany

Disciplines

Business Administration Digital Marketing View 7 other Bachelors in Digital Marketing in Germany

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

For their application at the OTH Regensburg, international applicants need:

a university entrance qualification

an adequate knowledge of German

German language skills on level DSH 2 are required. You have to upload your German language certificate either when applying or when enrolling via the online portal.

These certificates are recognized as an alternative to the DSH 2 certificate:

TestDaF: TDN 4 in all sections of the exam

Studienkolleg: Feststellungsprüfung „Deutsch“

DSD: Level II with C1 in all sections of the exam

Goethe: C2

telc: telc Deutsch C2, telc Deutsch C1 Hochschule

ÖSD: C2

Student Insurance via Studyportals Partner

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Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Ostbayerische Technische Hochschule Regensburg and/or in Germany, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

Free
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

Free

Additional Details

No tuition fees (only semester fee)

Nationals of countries outside the European Union (EU) and the European Economic Area (EEA) will pay the service fee

Living costs

Regensburg

Germany

650 - 1150 EUR / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Digital Business Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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